About Fersa PFI Bearings Australia

Fersa PFI Bearings is a globally recognized manufacturer and supplier of premium-quality bearings, with a strong presence in over 80 countries. PFI Bearings Australia serves the Oceania region with a commitment to reliability, precision engineering, and customer-focused solutions. Our bearings are engineered to perform in the toughest environments and are widely trusted across the automotive aftermarket, industrial, agricultural, and mining sectors.

Position Summary

The Brand Promoter – Business Development will play a pivotal role in expanding Fersa PFI Bearings’ market presence in Australia and surrounding regions. This position is responsible for building brand awareness, driving new customer acquisition, supporting existing partnerships, and identifying new business opportunities across key sectors. The ideal candidate combines technical product knowledge with a flair for sales, marketing, and relationship building.

Key Responsibilities

Market & Customer Development:

Identify and develop new business opportunities in core markets: automotive aftermarket, industrial distribution, agriculture, and mining.

Build and maintain strong relationships with distributors, resellers, workshops, and fleet operators.

Conduct regular field visits to promote the Fersa PFI brand, understand customer needs, and provide support.

Brand Promotion:

Represent Fersa PFI Bearings at trade shows, exhibitions, and industry events across Australia and New Zealand.

Execute brand awareness campaigns and in-store promotions in collaboration with distributors and retailers.

Conduct product training sessions and promotional workshops for clients and end users.

Sales Enablement:

Support the sales team with targeted lead generation and promotional strategies.

Work closely with marketing to localize global campaigns and create tailored collateral.

Provide feedback from the field to assist in product development, pricing, and positioning strategies.

Reporting & Analysis:

Track promotional campaign performance and compile regular activity reports.

Maintain accurate CRM records of customer interactions, opportunities, and market intelligence.

Key Markets We Sell Into

Automotive Aftermarket:
Bearings for passenger vehicles, light trucks, and commercial fleets – widely used by wholesalers, workshops, and parts resellers.

Agriculture & Farm Machinery:
Bearings designed to withstand harsh conditions in seeding, harvesting, and tillage equipment used across rural Australia.

Mining & Heavy Industry:
Durable bearing solutions for conveyors, crushers, and other heavy-duty applications in mining operations.

General Industrial Applications:
Serving a broad range of industrial needs including electric motors, pumps, and gearboxes in manufacturing and processing plants.

Key Products We Offer

Deep Groove Ball Bearings (DGBB):
Versatile and widely used across all major industries, known for reliability and longevity.

Tapered Roller Bearings (TRB):
Designed for high-load automotive and industrial applications.

Wheel Bearings & Hub Units:
Specifically engineered for vehicle applications in the aftermarket and OE-equivalent markets.

Agricultural Bearings:
Bearings with triple-lip seals and extended life, suitable for high-dust and impact environments.

Specialty Bearings & Kits:
Custom bearing kits and solutions tailored for specific makes and models across industries.

Qualifications & Requirements

2+ years’ experience in business development, sales, or marketing within the automotive or industrial sectors.

Technical knowledge of bearings or mechanical components is highly desirable.

Excellent communication and presentation skills.

Strong initiative, self-motivation, and willingness to travel interstate and regionally.

Proficient in CRM software and Microsoft Office suite.

Why Join Fersa PFI Bearings Australia?

At Fersa PFI, you’re not just selling a product — you're representing a trusted global brand with a reputation for quality and performance. Join a team that values innovation, professional growth, and long-term customer relationships. Be part of building something impactful in a growing and competitive market.