Remote, Australia

Overview:

For over 15 years, 85SIXTY has been helping clients transform the way they reach, acquire and engage with their customers through an integrated combination of data, technology, cross-channel strategies, and creative thinking. Some might call us a full-service digital consultancy, but we like to think of ourselves as a partner that can both drive strategy and orchestrate delivery. Founded in 2010 by a veteran in retail, eCommerce, and digital, 85SIXTY was built around a consultative, high-touch approach that allows us to work across a broad spectrum of areas to increase our value to our customers. We are supporting today’s forward-thinking brands in their journey towards growth, whether that be financially, operationally and/or strategically. Solving whatever is thrown our way and translating it into simple solutions is at the core of 85SIXTY. We are looking for an experienced performance media buyer who fits that ethos to be a foundational member of a team which will service our clients across Australia & Asia.

As a Performance Media Manager within 85SIXTY, you will have responsibility for working with clients and internal team members to define objectives and KPIs as well as devising methods for delivering results against those KPI’s. 85SIXTY has a highly collaborative approach and as such, your digital media expertise will be combined with the knowledge of other team members to create an integrated client strategy rooted in performance.

This position will be remote. The position will require travel as well occasional availability during weekends, early mornings or evenings to collaborate with international team members.

Responsibilities:

Consult in the development of client media objectives and strategies from the perspective of performance media with a focus on paid search and related Google products, and paid social including Meta, TikTok, Snapchat and other platforms.

Manage the day-to-day workflow of paid search & social campaigns, including media plan development, campaign build & execution, campaign maintenance such as daily pacing, and reporting in the form of weekly, monthly, and other performance reports and post-campaign recaps

Analyze real-time results and optimize paid social & search campaigns to improve performance and ensure contracted delivery

Utilize internally-developed, cross-channel optimization tools to drive continual performance

Deliver campaign performance projections and analysis with an eye towards future implications and recommendations

Support data feed management for client ecommerce products.

Troubleshoot tracking where applicable, such as checking for gaps in pixel event tracking and opportunities to implement custom conversions

Proactively recommend and implement test-and-learn opportunities and brand lift or conversion lift measurement studies where applicable

Communicate directly with clients on campaign performance, optimization opportunities, and future projects

Collaborate with team members in creating full-funnel, integrated marketing campaigns across all channels

Monitor emerging industry trends in digital marketing and meet with potential media and technology vendors

Lead participation in cross-team QA process to ensure paid social buys are set up according to best practices and agency standards.

Travel to client & agency locations as needed. Some travel outside of Australia may be required.

Desired Qualifications:

Experience buying Paid Social ads against conversion goals with at least 5-figure monthly budgets.

Experience with the entire suite of Google ads products (search, shopping, PMax, YouTube, DemandGen, etc). Should have a Google Ads certification.

Demonstrated ability to execute performance driven digital media campaigns.

Knowledge of the general activation capabilities of all available digital media tactics.

Strong computer skills including Excel and PowerPoint.

Ability to juggle multiple priorities and maintain strong attention to detail.

Self-directed, proactive, and capable of creating solutions and resolving issues.

Strong interpersonal skills and ability to work with cross-functional teams.

Comfortable operating in a fast-paced, entrepreneurial, and fun environment.

Certification in Meta Blueprint, Google Analytics a plus.

Benefits:

Competitive salary and benefits package. (US)

Medical, Dental, Vision

Life/AD&D

FSA - Health/Dependent Care

Voluntary Life/AD&D

Retirement Plan

FTO - Flexible Time Off

Paid Holidays Annually: 13 (US)

Opportunities for professional development and growth.

Collaborative and dynamic work environment.

Contribution to impactful and innovative projects in the digital space.

Compensation Disclaimer:

Compensation Range: $90,000 - $105,000 AUD annually. Actual compensation is based on multiple factors that are unique to each candidate, including and not limited to job-related knowledge, level of relevant experience, education, and skills. 85SIXTY reserves the right to modify this pay range at any time.

EEO Statement:

85SIXTY is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.

Fake Job Postings Statement:

Please be aware of fictitious job postings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. 85SIXTY does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. If you have any doubts about the authenticity of any messaging behalf of 85SIXTY, please send us an email at [email protected] before taking any further action in relation to the correspondence, recruitment or hiring process.