About Us

MJ Health Group Pty Ltd is a high-growth health organisation with market-leading brands including Listen To Your Body (LTYB) and MD Exercise Physiology. Operating across Victoria and South Australia, our mission is to build meaningful connections and healthier bodies through client-centred care, connected communication, and a commitment to growth.

With personalised group training and university-qualified allied health services under one roof, our hybrid model positions us to support Australians at every stage of their health journey.

About the Role

This is a strategic and hands-on leadership role, reporting directly to the Directors and working closely with divisional General Managers. You will lead the group’s sales strategy, manage marketing initiatives, and coach a high-performance team across multiple locations and brands.

You’ll be responsible for leading and mentoring a dynamic, multi-site team across both sales and marketing functions in a fast-paced, performance-driven environment. This role requires a blend of strategic planning, operational execution, and strong people leadership.

You’ll work closely with studio managers, our Exercise Physiology division, and the Executive Team to align acquisition strategies with service delivery and member success. You’ll be trusted to operate with a high level of autonomy while also contributing to key strategic decisions across the organisation.

Some interstate travel (e.g., monthly or quarterly) may be required to collaborate onsite with team members or visit studio locations in Victoria and South Australia.

Key Responsibilities

Lead and implement all sales and marketing strategy across group brands

Manage digital campaigns, brand messaging, promotions, and referral growth

Coach and develop the sales and marketing team across VIC and SA locations

Collaborate with studio managers and practitioners on local marketing initiatives

Analyse lead data and sales conversion performance, reporting with insights and recommendations

Oversee campaign execution across CRM platforms, allied health booking software, and group training systems

Ensure brand consistency, customer experience quality, and alignment with company values

What Success Looks Like

Month-on-month lead growth across all locations

Improved enquiry-to-sign-up conversion rates and lead nurturing outcomes

Consistent delivery of campaigns and communications that reflect the brand

A motivated, engaged, and accountable sales and marketing team that drives performance independently

Clear KPI focus, with data-led decisions, tracked progress, and outcomes celebrated as a team

A Role Designed to Grow

This is not just a position—it’s a platform. We are seeking someone with the hunger and capability to evolve this role into something larger. Whether it be stepping into national leadership, broader commercial oversight, or potential equity discussions down the track, this is an opportunity to create real impact in a business that is scaling and investing in the right people.

The right person in this role will directly shape the growth trajectory of our group, influencing everything from community engagement to revenue generation and market expansion.

“We’re looking for someone who not only has the skill set, but wants to help shape what the next era of growth looks like for our company.” — James, Director

About You

Minimum 3 years in a senior sales and/or marketing leadership role

Proven success leading teams, executing strategy, and driving results

Strong KPI focus and ability to lead teams through high-performance frameworks

Exceptional communication and problem-solving skills

Comfortable working across remote, in-studio, and office-based environments

Experience in fitness, health, or allied health preferred

Familiarity with CRM platforms (e.g., GoHighLevel, HubSpot), allied health booking software, and group training systems an advantage

Why Work With Us

$75,000–$95,000 annual salary + performance-based incentives

Hybrid work structure across home, studio and office environments

Career growth and leadership development pathways

Access to ongoing professional development, leadership coaching, and industry events

High-performance, values-driven culture that rewards initiative and impact

Our Core Focus

Purpose: Building meaningful connections and healthier bodies
Cause: Helping Harder
Passion: Encouraging our community—and ourselves—to become the best version we can be

Our Core Values

Client-Centred Care – Inclusive, personalised, and outcome-driven support

Connected Communication – Clear, open, and honest dialogue with purpose

Commitment to Growth – For our members, our team, and our collective impact

Apply Now

Submit your CV and a short cover letter outlining your experience and interest in the role to [email protected]
Ideal start date: July 2025 (flexible for the right candidate).
Applications are open now and early applicants may be contacted prior to the closing date.

Please refer to the following websites:
Listen To Your Body | www.listentoyourbody.com.au, MD Exercise Physiology | www.mdexercisephysiology.com.au