$85,000 + Super (6-Month Probation) → $100,000 + Super (Post-Probation)
Adelaide-Based | Full-Time
Immediate Start Available

Twin Social is on the lookout for a bold and experienced Digital Strategy & Performance Lead to join our fast-growing creative agency. With an expansive portfolio of active, hospitality, trade, corporate, lifestyle and service based clients across Australia, we need someone who’s ready to step up, lead with intent, and drive serious results.

This is a senior-level opportunity for a strategic thinker who can connect content with performance, lead a digital team, and protect client retention with sharp thinking and sharp execution.

About the Role

This is not a content role. This is not a coordinator role.
This is the strategic heart of Twin Social’s client delivery — a role that will give you direct influence over client outcomes, agency performance, and internal growth.

You’ll lead strategy and results across 40+ digital accounts, working closely with the Managing Directors to ensure every campaign drives value. You’ll mentor our digital coordinators, align paid and organic efforts, and be the key reason clients stay and grow.

Your Core Responsibilities

Lead and own performance strategy across all Twin Social clients

Coach, mentor, and guide 4 digital coordinators + paid ads specialist

Conduct monthly client account health checks and develop retention plans

Bridge the gap between creative and commercial results

Brief high-impact content and direct campaigns that drive bookings, sales, and ROI

Improve systems for reporting, KPIs, and workflow optimisation

Work closely with the Managing Directors to identify opportunities and risks

Step into high-value accounts where performance needs to be lifted

You’ll Be a Great Fit If You Have:

4–6+ years in digital marketing (agency preferred)

Able to lead a coordinated and driven ream

Proven ability to lead strategy across content, organic social media, paid ads, and email

Strong commercial acumen and confidence in owning outcomes

Experience managing or mentoring digital staff

A performance-first mindset — you think in KPIs, not just visuals

Exceptional communication skills (internal + client-facing)

Previous project management experience

Understand the creative process of photography, videography & graphic design

Organisation, take pride in presentation and punctuality

Bonus Points For:

Hospitality or lifestyle marketing experience

Familiarity with tools like Monday.com

Experience working with creative teams to direct content that converts

Strong reporting, insight, and decision-making capabilities

What We Offer

$85,000 + Super (6-month probation), rising to $100,000 + Super on performance

Post Probation: Quarterly KPI Bonus based on client success and retention performance. (TBD)

Work with an energetic, forward-thinking team that’s growing fast

Access to a wide portfolio of national brands

Career growth and high-level mentorship

A culture that values initiative, loyalty, performance — and a good laugh

Hybrid flexibility and a fresh Adelaide office

About Twin Social:

We’re a performance-first creative agency built by people who know the grind. With a foundation in hospitality and a hunger for bold digital work, we’ve grown into one of South Australia’s leading names in social marketing. We’re fast-paced, values-led, and built to win — with a team that supports, challenges, and celebrates each other.