1. Sales Management

Execute the national sales and marketing strategy within Queensland, ensuring alignment with overall business objectives.

Develop and implement regional sales plans, including target setting, performance tracking, and reporting.

Monitor dealer performance, provide feedback, and support the implementation of improvement plans.

2. Dealer Network Management

Build and maintain strong relationships with dealerships across Queensland.

Provide training, marketing materials, and operational support to enhance dealer capability and sales effectiveness.

Facilitate co-op advertising and promotional activities in collaboration with dealers.

3. Customer & Key Account Management

Identify, develop, and manage key accounts within the region, including fleet operators and transport companies.

Address customer inquiries and resolve issues in a timely manner to ensure high levels of customer satisfaction.

Gather and relay customer feedback to support product and service improvements.

4. Local Marketing & Promotion

Implement localized marketing campaigns, including digital, social media, events, and sponsorships.

Represent FAW Trucks at local industry events, trade shows, and trucking exhibitions.

Leverage regional insights to tailor marketing efforts and maximize engagement.

5. Market Intelligence & Reporting

Monitor and analyze local market trends, competitor activities, and customer preferences.

Provide regular reports on regional performance, market conditions, and growth opportunities.

Use data and insights to recommend strategic adjustments and tactical actions.

6. Budget Management

Manage regional marketing and promotional budgets effectively.

Ensure all activities deliver a positive return on investment and align with national guidelines.