Job Description

Key Responsibilities

Sales & Growth

Hit monthly/quarterly targets for Education (enrolments/CoEs) and Visa services (paid consults/lodgements).

Build and manage a quality pipeline; optimise conversion at each stage with tight follow-ups and clear SLAs.

Run local outreach—info sessions, uni/college events, community partnerships—and collaborate with Marketing on digital campaigns.

Maintain sharp, weekly forecasting; report KPIs and action plans.

Student Counselling & Admissions

Deliver ethical, outcomes-focused counselling aligned to goals, budget, English level, and Genuine Student expectations.

Curate course options, verify entry requirements, prepare applications, and manage offers/CoEs on time.

Visa Services (Coordination & Quality)

Coordinate visa work with in-house/partner Registered Migration Agents (RMAs); ensure documentation quality and file notes.

Uphold ESOS/National Code, provider contracts, privacy, and audit-ready records.

Note: Only RMAs provide immigration assistance—this role coordinates service delivery and quality.

Office & Team Management

Lead daily operations: rostering, facilities, inventory, front-of-house standards.

Recruit, train, coach, and performance-manage counsellors/admins; run weekly sales huddles and 1:1s.

Implement and improve SOPs across counselling, admissions, visa coordination, and after-sales support.

Partnerships & Stakeholder Relations

Deepen relationships with universities/colleges; organise trainings/famils.

Negotiate improved commission tiers, scholarships, and co-marketing based on performance.

Systems, Reporting & Compliance

Keep the CRM immaculate (stages, notes, tasks); build dashboards for pipeline visibility.

Oversee invoicing for service fees, commission claims and reconciliations; manage refund/deferral/COE change requests per policy.

KPIs

Sales: Enrolments, visa revenue, average order value, paid consult conversion.

Conversion: Lead→consultation, consultation→application, offer→CoE, CoE→visa outcome.

Speed & Quality: First-response time, turnaround times, audit scores, complaint resolution time.

Stakeholders & Team: Provider satisfaction, event ROI, team productivity/retention/training completion.

What You’ll Bring

3–5+ years in international education recruitment/student counselling/migration services with strong sales results.

Knowledge of Australian HE/VET pathways, intakes, and provider requirements.

Working grasp of student-relevant visas (e.g., 500, 485, 407, 600 basics) and clear boundaries on immigration advice.

Team leadership—coaching, target setting, performance rhythms.

Confident communicator and objection handler; data-driven, detail-oriented.

CRM fluency (HubSpot/Zoho/Salesforce or similar) and MS Office/Google Workspace.

Full Australian work rights; occasional Saturday/event availability.

Nice to Have

MARA registration (MARN) or close experience working with RMAs.

Multilingual (e.g., Nepali, Hindi, Mandarin, Vietnamese, Spanish).

Existing provider relationships.

What We Offer

Competitive base + uncapped incentives (OTE).

Clear progression to Senior/Branch Manager.

Ongoing training (provider updates, compliance refreshers, sales coaching).

Supportive, ethical culture and a modern Sydney office.

How to Apply

Send your CV and a short cover letter with your best sales achievements and conversion wins to [email protected] with subject “Sales Manager – Sydney”. Shortlisted candidates will complete a brief case exercise.