Marketing Manager at Faucet Strommen

Salary: 140-170k per annum + laptop + phone

Full Time position in Melbourne (or Sydney)

About Us

Faucet Strommen is a family-owned company making Australia’s finest tapware, showers and accessories for high-end homes. We celebrated our 25th anniversary last year and have built a reputation for craftmanship, quality and innovation. We are passionate about our business and local manufacturing base.

Our Vision and Values

Our Vision is simple: Become Australia’s most specified luxury tapware by 2030

We’re hungry, we’re humble and we’re smart. We love to inspire our customers. We respect and value our people. We collaborate and together deliver great innovation. We’re in this for the long term to build a legacy brand and lasting value for our customers and staff.

Why we need you

We need your passion and experience in marketing to architects, designers and our affluent consumer base to drive demand and brand recognition.

We are confident in being able to produce stunning products and we have an inspiring Australian Made story. We need your expertise to help unlock our full potential and shape Faucet Strommen into a renowned Australian luxury brand — the most specified tapware in Australia’s future!

Where You’ll Work

You will be provided a comfortable bright and modern office space in your city of Melbourne (or Sydney) and given the tools and space to perform your role. You will spend a few days at our factory head office in Kerang initially and return for 1-2 days per month. You will be regularly moving about and attending events, evenings or meetings with decision makers, customers, agents and sales teams in your role.

What You’ll Do

You will manage the marketing function for the company and join a progressive team to take the brand forward into the future. In your role you will:

Lean on experts internally and externally to deliver a 360-degree marketing strategy tailored to building a highly effective strategy that delivers results for our business.

Develop marketing strategies for each product/range sector to maximise the market penetration.

Oversee digital, print, event, physical & social media marketing including go-to-market launch strategy for new products or initiatives.

Learn and meet the customer, the A&D’s, the builders and the dealers to understand the decision making and ensure the message and delivery of marketing is aligned.

Understand the strategic direction of the company and develop strategy to support this.

Build strong relationships with the sales, R&D and management of the company to ensure ideas and energy is captured and there is alignment and buy-in on strategy.

Oversee the steady flow of production and delivery of impactful content to the market

Negotiate and manage contracts with external agencies

Lead, train and inspire the marketing team

Develop your skills and always be improving

Manage the marketing budget and pitch to management the best use of funds allocated.

Write stories and leverage editorial to deliver the message.

Build relationships with industry influencers and collaborate with key partners in the industry to leverage their following or standing to grow ours

Analyse and report on performance to ensure ROI and goals are being met

Undertake the needed research and ask challenging questions to ensure the marketing is focused and relevant

Review and refresh website, stationary etc to be consistent with the brand direction.

Competencies and Experience Critical to the Role

Experience of 5+ years in marketing management

Demonstrated success in marketing with with measurable achievements (e.g., brand growth metrics, campaign ROI)

Experience in luxury and A&D sector a benefit

Has experience running high-performing digital marketing campaigns

Has a strong sense of brand, storytelling and customer psychology and able to think strategically and creatively

Be able to delegate effectively and manage projects to deliver on time. Can juggle big-picture strategy with daily execution

Be motivational and display leadership to drive the team

The ability to review campaigns/direction/strategy and learn from how they worked and keep improving based on outcomes.

The ability to negotiate with agencies and contractors to secure the best outcomes and get competitive deals

Don’t wait. Don’t hesitate. Apply now.

We’re not about flashy resumes, we’re looking for smart, humble people who thrive on challenges and are eager to grow quickly. If that sounds like you, we can’t wait to meet you.