We’re looking for a Marketing & Brand Operations Manager

Help us tell Tasmania the Innova story and lead the campaigns that bring it to life.

At Innova Dental, we’re on a mission to redefine what dental care can be like in Tasmania. We started in 2015 with a team of 2. Today, we’re over 50 strong, with locations in Prospect, Launceston, and Hobart — and growing. With this growth comes an exciting opportunity to take our story further, deeper, and statewide.

We’re looking for a Marketing & Brand Operations Manager who wants more than just a job. Someone who’s organised, driven, brand-aware and execution-focused; someone who wants to help build the marketing engine that supports world-class dental care in our beautiful state.

About Us

Innova Dental is known for delivering exceptional clinical results, warm patient experiences, and innovative systems. We don’t settle for “good enough” — and we’ve always believed that storytelling and brand trust are core to our success.

We are a values-driven practice and they drive our decision making within the practice:

Passion for what we do

Outstanding Patient Experiences

Winning A Team

Excellence as a habit

Relentless Innovation

The Role

As our Marketing & Brand Operations Manager, you’ll own the delivery of major campaigns, support always-on content, and bring marketing systems to life across our growing group.

You’ll start by leading the rollout of our 10-Year Anniversary Campaign in Prospect — a flagship, story-driven, multi-channel campaign. From there, you’ll help bring brand consistency, visibility and creativity to Launceston, Rosny and beyond.

This is a hands-on, cross-functional role — perfect for someone who loves organisation, content, and storytelling with commercial impact.

In this role, you will:

Lead Campaign Execution – Plan and deliver end-to-end campaigns across video, flyers, landing pages, email, and social

Coordinate Content & Vendors – Work with our founder, operations team, and external creatives to keep campaigns sharp and on track

Manage the Marketing Calendar – Keep us consistent, visible, and relevant across all practices

Platform Oversight – Keep our website, Google and Meta presence healthy, current, and high-performing

Social Media Management – Plan, post, and repurpose our stories, team highlights, and service content

Content Capture – Curate transformation stories that bring our care to life

Clinic Team Support – Equip front office and clinical teams with campaign tools, scripts, signage and stories

We’d love you to have:

2–4 years of experience in marketing coordination, brand execution, or campaign ops

Experience managing timelines, vendors and multiple deliverables

Confidence using Canva and/or Adobe Design Suite, HubSpot (or similar), Meta Business tools, Google Workspace

A strong eye for brand voice, copywriting, and storytelling tone

Familiarity with health, service, or community-driven businesses (or the passion to learn fast!)

Based in Launceston or Hobart (Launceston preferred), with flexibility to travel between sites

What We Offer

The chance to shape statewide campaigns

A high-trust workplace that values creativity, ownership, and consistency

Competitive remuneration + tools to do your best work

A role that can grow with you — into brand, strategy, or leadership

A leadership team that gets marketing and will back you

Employee Assistance Program (EAP) and professional development support

Join Us!

If you’re ready to help shape the voice of Tasmania’s most admired dental brand, we want to meet you.

Please send your resume, a short cover letter, any portfolio work (videos, emails, social content, campaign examples) and what your vision for what our messaging could be based on what you know about us to:

[email protected]

Applications close 10th August or when we find someone who is the right fit

This opening will close as soon as we find the right fit so don’t wait to apply.

Note: No agencies. This is a hands-on, in-house role. Only successful candidates will be contacted