UNE Partnerships are looking for a tech-savvy Marketing Automation & CRM Specialist to join our growing sales, marketing and partnerships team.

Owned by the University of New England (UNE), we are a leading Registered Training Organisation (RTO 6754) providing quality distance and online education to diverse range of students and organisations around Australia and overseas. We take great pride in the success of our students and we make a genuine commitment to helping our clients and corporate partners achieve the same.

About the role:

The Marketing Automation & CRM Specialist is a newly created role to revolutionise our prospective student engagement processes through HubSpot.

As our HubSpot champion, you'll review our existing processes, create new automated workflows and refine contact journeys to nurture prospects through their enrolment journey.

The ideal candidate will have at least 3 years working in HubSpot and a passion for automation and journey optimisation (great if you have educational sector experience).

This part-time position (20 hours per week) offers the opportunity to shape our marketing technology stack, while working within a supportive team committed to student growth and happiness results.

What you’ll be doing:

• Help manage and optimise HubSpot CRM (automation and journeys)
• Help support course advisor automation for a more seamless prospective student experience
• Review existing automations and implement new marketing automation workflows
• Create and maintain lead nurturing sequences
• Support course advisors with effective CRM automation & processes
• Help develop reporting dashboards
• Maintain data quality and compliance
• Help rollout AI automation and other emerging tools

About you:

To be successful in this role, you will have:

• 3+ years HubSpot experience
• Strong understanding of marketing automation
• Experience in email/sms content and journey builds
• Funnel Management and lead scoring experience
• Data analysis and reporting skills
• Process documentation expertise
• Excellent communication skills for collaborating with cross-functional teams
• Experience working in education sector (highly desirable)

How to apply:

Closing date: Monday 30 June 2024

(Please note, shortlisted candidates may be contacted before closing date).

Please apply online with your CV and Cover Letter (as PDFs) outlining your interest in the role and relevant skills and experience.

If you require any further information, please contact us at [email protected]

UNE Partnerships utilises screening during the recruitment process. The preferred applicant/s for this position will be required to provide proof of identify, confirm integrity through a current resume and character reference checks, and allow for verification of relevant academic qualifications.