Senior Account Manager
Karla Dawes Press Office
Posted 1 day ago
About KDPO:
KDPO is a public relations firm based in Carlton which caters to a select clientele across the hospitality, food, and drink sectors. We offer a range of services including communications & media strategy, event planning and key opinion leader engagement.
Utilising a handpicked team of PR consultants and collaborators, as well as extensive media and influencer contacts, KDPO has established itself as one of Australia’s foremost PR agencies.
The must-haves:
Minimum 5 years experience in a PR agency environment, or relevant industry related experience
Well-connected in media, PR and business industry and continues to build your network within it
Proven track-record of managing tasks autonomously and take responsibility for clients, with strong attention to detail
An expert understanding of the media and social landscape at both a local and national level with well-established relationships
Deep experience in event management and ability to manage guest lists, RSVPs and create relevant assets
Very strong creative writing skills across different briefs including press releases, emails, reports, with the ability to adapt style and tone of voice as required for each client
A creative approach to ideation, PR strategies, writing, pitching, and problem solving to deliver consistent coverage outcomes
Applying critical thinking to anticipate client issues before they arise
A deep understanding of each client and their nuances, with a work and communication style that is flexible based on these nuances
Proactive and self-starting; seizes opportunities and acts upon them; Enthusiastic and committed
Cooperates and works well with others in the pursuit of team goals; collaborates and shares information proactively
Ability to manage a team to drive strong client results
Active interest of trends in food, drink, and lifestyle
Social media experience (operational and strategy)
Responsibilities:
Lead several client accounts at one time, with top line oversight of Group Account Director or Managing Director, when required
Develop and execute client strategies across traditional PR, event, and influencer relations, with top line oversight of Group Account Director or Managing Director, when required
Development of PR strategies and plans, as well as new business development proposals
Proactively and reactively manage media relations and influencer campaigns with the aim of delivering consistent positive coverage for clients
Managing clients independently and at least one Account Coordinator on each account, with top line support from Group Account Director depending on client and fees
Responsible for timely client reporting
Responsible for management of client account, including leading client WIPS, reporting key information, document preparation and ensuring minutes/notes taken and shared in a timely manner
Management and attendance at events – including door management, client management, media/blogger management and ad hoc tasks
Creating assets for client campaigns – i.e. writing media releases, pitches, photo briefs, influencer lists, invites etc with very minimal input from Group Account Director or Managing Director
Actively monitors and reports client coverage and competitor activity
Active attendance at internal meetings/brainstorm sessions
Executing administrative tasks when given
Reports directly to Group Account Director and Managing Director
Perks:
You'll get to work with the best of Australia's hospitality industry (just take a look at our client list!) and a team of friendly, go-getting PR stars. We currently work three days in our office in the heart of Carlton and two days from home. Your full mobile phone bill will be paid for.
Trying Melbourne's newest and best hospitality venues is just another perk, as is attending some of the biggest launch parties of the year.
About Karla Dawes Press Office
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