ABOUT US

Perma Products is an Australian retail & product design company that creates, manufactures & delivers innovative, high-quality hardware & home-improvement products.

We partner with leading retailers like Bunnings, Walmart, Home Depot, ALDI, Chewy, Target + many more across Australia & US. We also operate our own e-commerce stores.

Due to high growth, we're looking for a Content Marketing Specialist to join our dynamic, supportive & collaborative team in Murrarie, Brisbane.

ABOUT THE ROLE

Reporting to the Digital Marketing Manager, you'll join the Digital team on full-time & permanent basis.

You'll develop & deliver exceptional marketing content – for our 3 core brands – that drives engagement, traffic & conversions across our e-commerce stores. You’ll also collaborate closely with Product, Design & Customer Service teams to ensure cohesive messaging & branding.

KEY RESPONSIBILITIES

Develop & implement B2C / D2C content marketing strategies, including reports & insights

Create, edit, & optimize original content – or adapt from existing materials – across key channels:

↳ Meta, TikTok social content – you'll own this channel to drive brand recognition, engagement & store traffic

↳ Meta, Google digital ad content – you'll own this channel to provide creative support for our ad agency – so they can execute campaigns & drive conversions

↳ website content & email marketing (flows & campaigns) – in collaboration with Digital Marketing Manager to nurture customer journey & drive conversions

Plan & coordinate content photo / video shoots, influencer marketing, user-generated content

Conduct keyword research & apply SEO best practices to improve content visibility & search engine rankings

Collaborate with the Digital Marketing Manager & Web Dev on e-commerce operations & optimization, including supporting & troubleshooting website feature & content requests or issues

WHAT WE'RE LOOKING FOR

–– ESSENTIAL – You must possess these skills & experience

Develop & implement data-driven content strategies for multi-brands

Create attention-grabbing & engaging social & digital ad content for Meta, TikTok, including image carousels, reels, UGC, influencer content, etc.

Graphic design & video editing using Photoshop, Premiere Pro, Canva, CapCut, Adobe Express or similar. We have the Design team to support complex jobs, but you're the main person to create content.

Apply SEO best practices for website content, including on-page, off-page & local SEO

–– DESIRABLE – Your application will be highly advantageous if you possess these.
If you don’t have them, training can be provided.

Create email flows & email campaigns using Klaviyo, MailChimp, ActiveCampaign or similar

Manage website content, product pages for e-commerce stores using Shopify, BigCommerce, WooCommerce or similar

WHY JOIN US

Flexible / hybrid working arrangement with work-life balance

Free on-site & street parking

A supportive & collaborative team culture

Access to the latest softwares & technologies that make your job more efficient

Advance your career in e-commerce & retail with long-term career growth potential

Be part of a fast-growing Australian house of brands expanding into international markets

✅ HOW TO APPLY

When applying, please include the following – this will make your application stand out & help us understand your skills better:

↳ a portfolio or content examples that you have done

🔔 If you’re including links, please provide them as plain text (e.g. example.com) that can be copied & pasted. Hyperlinked texts or images are automatically removed by Seek so we can't click them.

↳ a list of tools, software or apps that you're experienced with for content creation & SEO

Only shortlisted candidates will be contacted for the next steps.