We are seeking a creative and results-driven Marketing Officer to support our growing team. This role is ideal for someone who enjoys blending strategic thinking with hands-on content creation, and who thrives in a fast-paced, purpose-driven environment.

You will play a key role in driving our brand presence and supporting our product positioning through high-quality marketing content, SEO strategy, and educational materials.

Key Responsibilities

· Search Engine Optimization (SEO): Develop and implement SEO strategies to increase organic search visibility and website traffic.

· Product Branding: Assist in refining and maintaining our product’s visual and messaging identity across all platforms.

· Marketing Collateral: Design and produce marketing materials such as brochures, flyers, slide decks, and digital assets.

· Educational Resource Creation: Create engaging, easy-to-understand user guides, tutorials, and educational content that support customer adoption of our software product.

· Blog Writing: Write compelling, SEO-optimized blog posts that communicate our value proposition, share product updates, and position us as thought leaders.

Key Skills and Experience

· Strong written and visual communication skills.

· Proficiency in design tools (e.g., Canva, Adobe Suite, Figma or similar).

· Solid understanding of SEO best practices and content marketing.

· Experience in creating educational or instructional materials.

· Strong attention to detail and ability to manage multiple projects.

· Ability to work independently and collaboratively in a team environment.

Preferred Qualifications

· 2+ years of experience in a marketing or communications role.

· Familiarity with SaaS or software products is a plus.

· Basic knowledge of analytics tools (e.g., Google Analytics) is desirable.

Why Join Us?

· Flexible working arrangements (FT or PT).

· Opportunity to work on a meaningful, innovative software product.

· Supportive team culture with room to grow and develop your career.