Marketing Coordinator (B2B | Toy Industry | Trade Marketing & eCommerce Focus)
Johnco
Posted 8 hours ago
About Us
We’re an Australian owned toy distribution company supplying premium international brands to some of Australia’s largest and most respected retailers.
As we expand our B2B reach and portfolio, we're looking for a Marketing Coordinator who thrives in a commercially focused, customer-driven, product-led environment.
The Role
This is a B2B-centric marketing role designed for someone who’s hands-on and results-driven. You’ll be the engine behind marketing campaigns that support retail sales, drive new product launches, and improve the effectiveness of how we engage our retail partners.
You’ll collaborate directly with the Managing Director, General Manager and product teams to execute retailer-facing campaigns and events, manage eCommerce channels, and deliver compelling trade materials that inform and sell our brands. You will also collaborate with our sales and customer service teams to ensure alignment across product launches, promotions, and retailer communications.
Key Responsibilities
Develop and execute trade marketing initiatives with key B2B retail partners
Arrange and coordinate trade fairs including travel to Melbourne
Coordinate with brand partners to source and deliver brand assets and marketing materials for product launches, promotions, and brand presentations
Manage website content, Social Media channels, EDMs (Klaviyo), and marketing calendar aligned to B2B activity
Maintain and grow eCommerce product listings
Create sales enablement tools and POS assets to support growth of our wholesale accounts
Liaise with design partners on product packaging and branding assets
Track campaign performance and retail engagement
Utilise your superior project management skills to drive and execute marketing initiatives
Own content management and brand asset libraries
What You’ll Bring
3–5 years of experience in marketing (retail, wholesale, or product-based preferred)
Proven project management skills; experience with project management software is a plus
Solid grasp of B2B marketing channels and retail customer needs
Hands-on skills in Shopify, Klaviyo, Canva, Adobe suite, Social Media management
Confident communicator who can manage freelancers and design partners
Creative flair and commercial thinking to every campaign
Basic design competency and a strong eye for detail
Alignment to our values; Integrity; Passion; Courage; Respect
Why Join Us?
Direct impact on B2B growth with some of Australia’s largest toy retailers
Work on exciting product launches and campaigns from concept to execution
Build experience in local toy distribution and work with successful international toy brands
Potential career growth into Marketing Manager role
How to Apply
Please send us your Resume and a Cover Letter outlining why you’re a great fit.
About Johnco
This company does not have any further information provided at this time. We encourage you to research the company by searching for them to learn more about the company or role in question before applying.
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