Every Bite Counts is a dynamic, entrepreneurial and innovative FMCG business that is passionate and committed to delivering the very best in children's foods.

Our key brand, Little Bellies, is Australia & New Zealand's leading range of baby & toddler snacks. Little Bellies is now ranked as the fastest growing baby snack brand in the US market, expanding internationally and is sold in a number of export markets including USA & Canada among others.

Every Bite Counts has a strong sense of purpose, and our mission is to deliver best in class products by providing healthy and delicious foods for babies, toddlers and kids.

Salary $75,000 - $80,000 per annum depending on experience.

Position Purpose

As a Marketing Coordinator your role is essential in supporting the marketing team to execute and implement integrated marketing initiatives to help achieve commercial objectives in global markets and ensure the consistent and effective representation of the Little Bellies brand.

You will manage multiple tasks across various markets and platforms, interact with consumers, distributors, internal teams, and agencies, and consistently maintain high standards of brand representation.

Key Responsibilities

Execute Marketing and Communications Plans

Assist in the implementation of Little Bellies marketing strategies and activities. This includes, campaigns , product launches, promotions, photoshoots, sampling.

Coordinate, organise and develop marketing material in line with strategic brand guidelines. (Including creative briefs for content creators and photographers)

Assist in the delivery of campaign collateral, content and marketing materials as required.

Coordinate all media and influencer requests

Participate in creative brainstorming to support the Marketing Strategy

Social, Digital and Content

Work with digital teams across all channels and platforms.

Support the management of eCommerce in the USA and work with agencies to drive sales on these platforms (including Amazon).

Provide content, images, copywriting for agencies.

Update and upkeep of websites across countries

Build the Little Bellies community by responding to consumer reviews on priority

Sales and Product Support

Create business development presentations and product training slides.

Delegate and action all requests from distributors.

Provide Input into strategic direction for New Product Development.

Reporting and Analysis

Coordinate and analyse monthly marketing reports.

Assist with preparation for and record outcomes of sales and marketing meetings.

Ability to create excellent sales and brand presentations.

Finance and Budget Support

Assist with A&P expenditure to the strategic plan in each market.

Assist with monthly marketing budget reconciliation

Updating budget trackers for each market

Ideal Candidate

Previous experience in managing multiple projects simultaneously

2+ years experience in a marketing or sales support role

Strong interest in marketing, brand and digital as a career path

Ability to use WordPress, MS Suite (PowerPoint and Excel)

Experience writing short-form and long-form copy for online & social platforms

Strong administration skills and well organised

Strong communication skills (verbal and written)

Strong people skills creating effective relationships both internally and externally

Nice to have

A keen understanding of digital, social marketing and E-commerce, and what it takes to win in these key channels.

Creativity and expression and an understanding of ‘brand’

Hands-on experience with elements of social media – Facebook, IG, TIK TOK, LinkedIn and other emerging social channels

Experience with a Social Management System, ie, Facebook Business Manager, Relation Desk, Social Studio

Experience with eCommerce platforms such as Amazon is preferable

Experience raising PO’s and dealing with finance queries would be ideal, but not essential

Experience in creating sales pitch decks or brand presentations