Are you a performance-first digital marketer who thrives in the tools, but ready for a step up in responsibility and scope?

We’re looking for an Senior Campaign Specialist to join the team at Smith Brothers Media (SBM). This role blends deep, hands-on campaign execution with increased responsibility; from managing budgets and reporting to communicating directly with clients and guiding performance across a portfolio of enterprise accounts.

You’ll work alongside strategists and producers to deliver high-impact digital campaigns that drive measurable results.

About the Role

As a Senior Campaign Specialist, you’ll be focused on execution, building, managing and optimising digital campaigns across paid search, social, and organic platforms.

In addition to being hands-on in the tools, you’ll play a key role in monitoring performance and providing direct updates to clients, and internal stakeholders such as Strategists and Producers.

Responsibilities

As an Senior Campaign Specialist, you’ll be responsible for:

Build and manage campaigns across Google Ads, Meta Ads, SEO and LinkedIn

Optimise campaigns using data-led insights to improve ROI and performance

Support producers and strategists in delivering a seamless client experience

Monitor and ensure campaigns remain on track

Create clear, consistent reports and present performance updates to clients and stakeholders

Collaborate with content, design, dev and strategy teams to align on campaign execution

Use tools like ClickUp, Forecast and Harvest to manage tasks and workflows

Key Skills and Qualifications

We’re looking for someone with:

4+ years’ experience in digital marketing, ideally agency-side

Strong hands-on experience with Google Ads, Meta, SEO and LinkedIn

A solid track record running lead generation and eCommerce campaigns

Confidence working with WordPress and campaign reporting tools

Strong time management, prioritisation and communication skills

A proactive, detail-focused mindset with the ability to juggle multiple priorities

Bonus points if you have experience with:

Client-facing WIP updates or reporting

Shopify and eComm performance tracking

Project management tools like ClickUp, Jira or Monday.com

Working within an enterprise delivery or high-volume campaign environment

What We Offer?

Hybrid Work A balanced mix of in-office (3 days) and work from home.

Revenue Sharing Company-wide revenue share and bonus structure

Growth Opportunities Continuous learning and professional development

Impactful Work Make a real difference in our clients’ success

Vibrant Office Culture Regular social events, after-work drinks, and office breakfasts/lunches

Office Dogs Available in a variety of shapes and sizes! Meet them on our team page: smithbrothersmedia.com.au/who-we-are-2

Join Smith Brothers Media!

If you’re ready to stay hands-on while stepping into a more mid to senior, performance-focused role, we’d love to hear from you.

Smith Brothers Media is an equal opportunity employer. We celebrate and encourage diversity within our workplace to ensure a more innovative and inclusive environment for all.