Content Creator / Social Media Specialist

Location: Abbotsford (Hybrid options available)
Type: Full-Time

About Us

Loopym is Australia’s most exciting pool care and lifestyle brand, a fast-growing tech company with an app-based ecosystem and eCommerce store that’s reimagining how pool owners manage and enjoy their backyard. From smart pool testing and AI-powered advice to premium pool gear and lifestyle products, Loopym is all about making pool care simple, stylish, and fun.

About the Role

We’re looking for a creative and self-driven Content Creator / Social Media Specialist to take full ownership of our social channels. This is your chance to build and grow a brand that already has strong momentum - crafting scroll-stopping content, developing fresh campaign ideas, and turning engagement into real-world growth. You’ll be supported by our Marketing Manager, eCommerce & Operations Manager, Graphic Designer, and Senior Marketer - but we’re looking for someone who can own the social space and make Loopym shine online. We value attitude over experience and we're looking for something who can come in and take control and full ownership of our socials and get really creative in helping our brand grow it's presence.

We are first and foremost a tech company and there is exciting opportunity to work across other brands within our group.

Key Responsibilities

Develop, plan, and execute content strategies across Instagram, TikTok, Facebook, and LinkedIn

Create and post daily social content (short-form videos, reels, stories, product features, memes, lifestyle clips, etc.)

Manage the content calendar, community engagement, and performance tracking

Collaborate with the marketing and design team to launch campaigns and promotions

Capture and edit high-quality photo/video content in-house or coordinate external shoots

Stay ahead of trends to keep our brand voice fresh, cheeky, and engaging

Report on engagement, reach, and growth metrics, identifying opportunities for improvement

Experience & Skills

We’re after someone who’s already done this successfully. You should be able to show examples of brands, pages, or campaigns you’ve grown and the kind of content you’ve created and it's impact.

Must-Haves:

Proven experience managing and growing social media channels for a brand or agency with ideally 2 years experience

Strong content creation skills (video shooting, editing, copywriting, and storytelling)

Proficiency in at least one of the following: Canva, CapCut, or Adobe Creative Suite (Premiere Pro, Photoshop, Illustrator)

Understanding of social media analytics, trends and the ability to adjust strategy accordingly to achieve goals & KPI’s

Excellent communication skills and a proactive mindset

Ability to manage multiple projects and deadlines

Nice-to-Haves:

Experience in eCommerce, lifestyle of tech brands (not essential)

Familiarity with Shopify, HubSpot, or influencer management tools (not essential)

Photography or videography background

Basic paid ads knowledge (Meta, TikTok)

An interest in the pool or outdoor lifestyle industry (not essential)

Why Join Loopym?

You’ll be part of a tight-knit, high-energy team that’s shaking up a traditionally “unsexy” industry. You’ll have the creative freedom to experiment, test ideas, and make a visible impact on a growing brand, with room to evolve your role as we scale.

If you’re ready to create, experiment, and make a splash, we’d love to see what you can do.

Apply now with your portfolio, examples of social content, or links to brands you’ve worked on.