About the role

An exciting opportunity has arisen for a Marketing Specialist to join the dynamic team at Rosa Traders Pty Ltd in Cromer, NSW. As a full-time position, you will play a pivotal role in driving the company's marketing and communications strategies.

Key Responsibilities:

· Identify and analyse market trends, customer segments and competitor activity.

· Advise on the marketing mix by channel, including product, pricing, promotion and distribution.

· Develop and coordinate go-to-market plans for product launches and seasonal campaigns.

· Build clear campaign and content briefs that translate strategy into deliverables.

· Plan channel budgets and calendars, and coordinate timelines with stakeholders.

· Commission or conduct market research and test demand for new or seasonal products.

· Define KPI frameworks and report performance.

· Translate insights into recommendations on assortment, pricing and channel allocation.

· Manage agencies and vendors, ensuring work aligns to brand, budget and objectives.

· Coordinate production of marketing collateral and website updates done by specialists.

· Ensure brand consistency across touchpoints and maintain marketing guidelines.

Skills & Qualifications:

· A relevant bachelor degree in Marketing, plus at least 2 years of full-time work experience, or

· At least 5 years of relevant work experience in the absence of a formal qualification.

· Experience developing data-informed marketing strategies across retail and wholesale

· Strong briefing, prioritisation and stakeholder management skills

· Analytical mindset with the ability to turn data into clear actions

· Must be fluent in English and Spanish (spoken and written)

· Familiarity with specialty grocery or Latin American food categories

What we offer

At Rosa Traders Pty Ltd, we are committed to creating a supportive and fulfilling work environment for our employees. We offer a competitive salary, opportunities for career development, and a range of benefits, including flexible working arrangements..

About us

Rosa Traders Pty Ltd brings authentic Latin American products to Australia through e-commerce and wholesale partners. We import, produce and distribute a curated range of foods and complementary goods, partnering with brands that value quality and reliability.

If you are excited about this opportunity and believe you have the skills and experience to excel as a Marketing Specialist, we encourage you to apply now.