Executive Assistant

Location:Gold Coast - Combination In Person & Remote
Type: Full-Time
Reports to: CEO
Salary: $100,000 – $125,000 + super

We’re not hiring for an assistant, we’re hiring for a mission-critical operator.
At eCom Capital, we don’t just fill seats. We build roles that multiply impact.

The Executive Assistant isn’t about diaries and inboxes, it’s about leverage. You’ll be the bridge between leadership and execution, the person who protects focus, reduces noise, and ensures the CEO and leadership team spend their time on what actually drives growth.

Our BHAG is big: helping 1 brand every hour hit $10K in sales. To get there, the CEO needs space to operate on strategy, revenue, and people, not back-to-back calls and admin loops. Your role is to create that space. You’ll have front-row exposure to how high-growth companies scale, learn the inner workings of brand building at speed, and develop a playbook of leadership, systems, and decision-making that you won’t find in a traditional EA role.

If you want to operate close to the fire, learn how companies scale from the inside out, and play a direct role in building the machine, this is your seat.

Why This Role Matters (For You)

Proximity to growth: You’ll work side by side with a CEO scaling multiple brands, seeing in real time what works, what breaks, and what creates compounding results.

Skill acceleration: From systems to strategy, you’ll build skills beyond a traditional EA, learning the mechanics of business at speed.

Impact with visibility: When you remove friction, protect focus, and create clarity, it shows immediately in results. You’ll see the impact of your work daily.

Culture shaping: You’ll be the connective tissue between leadership and team, setting tone, creating alignment, and making sure things run with care and competence.

Future path: This role can grow into Chief of Staff or beyond. The systems you build, the insights you gain, and the relationships you create will compound into senior leadership opportunities.

Responsibilities

Time & Focus Architecture

Build and defend the CEO’s Perfect Week, deep work protected, distractions filtered, priorities aligned with growth.

Audit and restructure calendar and inputs to make sure time spent = outcomes delivered.

Communication & Rhythm

Run inbox and comms with radical transparency: zero inbox cadence, decisive responses, early flags on overload/morale.

Ensure meetings have agendas, outcomes, and owners, no agenda, no meeting.

Travel & Events

End-to-end travel coordination: flights, hotels, itineraries, buffers, contingencies.

Oversee quarterly retreats, client events, and leadership offsites that feel premium and run seamlessly.

Orchestrate podcasts, speaking engagements, and content capture for leverage beyond the room.

Systems & Scale

Create, don’t copy, build SOPs, checklists, and dashboards that fight complexity.

Ensure receipts, expenses, purchases, and gifting are handled with speed and precision.

Partner with leadership to streamline hiring, onboarding, and training documentation.

People & Culture Support

Be the bridge: transparent with the team, transparent with leadership.

Catch signals early, whether it’s morale dips, bottlenecks, or missed ownership—and surface them with clarity.

Protect culture while we scale: standards high, but human.

Results (What “Great” Looks Like)

A CEO operating on vision, growth, and people, not admin.

A calendar and inbox that reflect clarity, prioritisation, and impact.

Travel and events that amplify relationships, content, and revenue, not chaos.

Systems that scale smoothly as complexity increases.

A culture where communication is transparent, ownership is clear, and execution is consistent.

You Might Be a Fit If…

Transparency is your default: You flag problems early, even when it’s uncomfortable.

Commitment is in your DNA: You show up when the pressure is on, not just when it’s easy.

Results matter to you: You measure yourself on outcomes, not busyness.

You build, not borrow: When systems don’t exist, you create them.

You do the right thing: You balance commercial outcomes with human impact.

You bias to action: You step in, decide, and move the ball forward.

You thrive in scale: As the business grows more complex, you simplify and codify.

eCom Capital Core Values

Default to Drive – Relentless over reasonable.

Be the Source – Solve from first principles, create with intent.

Build in Public, Deliver in Silence – Radical truth, quiet precision.

Hold the Line – Right beats easy. Always.

Give a F*ck – Details, clients, outcomes. We care more.

What’s Next?

If you’re hungry to grow, want a seat inside a high-growth company, and thrive by turning chaos into clarity, this role will stretch you and accelerate your career.

You won’t just be supporting the CEO, you’ll be shaping how the company scales.

Let’s build the machine that builds life-changing brands, please submit your Cover Letter & CV.

For fast track application - send a Video Introduction with a brief about yourself & why you believe you would be the perfect candidate for this role.