
Digital Marketing Specialist - Property Development
Scouted Recruitment
Posted 12 days ago
scouted. is proud to exclusively partner with this Industry Leader, a name immediately recognisable in the property industry for its work in Melbourne's Residential Land Development space. Passionate about always delivering on promises, working collaboratively and building life-changing communities, they are seeking to expand their marketing team with the addition of a Specialist Digital Marketing Executive. This role will report directly to the National Marketing Manager who is passionate about mentoring their Team, and be heavily supported by a large Marketing Team and other business functions.
Your Responsibilities:
- Day to day management of all digital channels including website, eDM and social media platforms, CRM, SEO, Construction Portal and associated reporting across all projects
- Social media content creation, calendar creation and execution, boosted posts and community management
- Create eDMs using brand assets and templates, write copy and schedule across multiple active projects and report on performance
- Conduct regular analysis of project and corporate websites to ensure up to date content, optimisation and ROI improvements
- Work in collaboration with Project Marketing Managers to provide creative assets, manage media schedule, post campaign reporting and make recommendations regarding technology/AI implementation
You Will Need:
- 4 - 5 years experience in a marketing role either in-house or with an agency in a Digital specific role (Property exp. ideal but not essential)
- Knowledge of and demonstrated ability to develop and interpret eDM automation, lead nurturing, campaign analytics, CRM Data & SEO
- Ability to build relationships easily with both internal and external stakeholders, Marketing & Development Teams & Creative Agencies
- Passion for digital communication with a drive to keep up to date with the latest technology and trends, particularly the advancement of AI
- Drivers Licence - this is a must as Development Site visits will be required for both content creation and customer assessment/strategy
Benefits:
- Generous Working From Home Flexibility and Team Culture
- Work with a leader in the property space - highly recognisable and highly regarded National brand in RProperty Development
- Mentorship from visionary leadership team, including National Marketing Manager, Marketing Executive & General Manager
- Autonomy and endless opportunity to up skill and engage with your own passion projects, take the Lead on the Brand's Digital Strategy
- Competitive remuneration structure – package circa $120k plus Super
If this role is of interest, please hit apply or, for a confidential discussion, please email a copy of your resume to Nikita Jenkin @ [email protected]
Please ensure you have read the above information completely and meet the minimum selection criteria. Due to a high volume of applications, we may not be able to get back to you otherwise. Only Australian permanent residents are eligible to apply.
About Scouted Recruitment
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