Tourism Strategy & Development Specialist

Are you passionate about Tourism, Destination Development and creating exceptional visitor experiences? Join a values-driven organisation focused on creating a vibrant, sustainable and inclusive future through bold ideas and community collaboration.

We’re seeking an experienced Tourism Strategy & Development Specialist to lead the implementation of strategic tourism initiatives and champion the delivery of innovative, place-based outcomes. This is your chance to make a meaningful impact, enhancing local identity, delivering economic benefits and shaping the future of tourism in a growing region.

What You’ll Be Doing?

• Lead the delivery of the organisation’s Tourism Strategy and Trails Master Plan.
• Drive innovative tourism projects and place-based experiences that reflect the character and aspirations of the region.
• Build strong relationships with community members, tourism operators, local businesses, and other stakeholders.
• Collaborate across internal teams and provide strategic advice to executive leadership.
• Identify and secure partnerships to support and deliver on tourism and economic development objectives.
• Prepare, deliver and report on action-oriented strategies and plans that align with corporate, state and national priorities.
• Oversee procurement, contract and project management activities aligned with tourism initiatives.

As an organisation, our client value creativity, collaboration and bold thinking. You’ll be joining a supportive, forward-focused team that’s committed to delivering real outcomes for our community and shaping the region’s tourism future.

What We’re Looking For?
You are a creative, strategic thinker with the ability to engage diverse stakeholders and translate bold ideas into tangible outcomes. You’re a connector, a communicator, and a doer.
You’ll bring:

• Tertiary qualifications in Tourism Management, Marketing, Communications, Economic Development, Project Management or similar.
• Substantial experience in destination marketing, tourism development, economic development, or project management.
• Demonstrated experience in stakeholder engagement, consultation and facilitation across diverse communities and sectors.
• Strong analytical and strategic thinking skills, with the ability to assess economic, social and market trends.
• Exceptional verbal and written communication skills, including report writing and presentation delivery.
• High proficiency with Microsoft Office Suite (Outlook, Teams, SharePoint, Word, Excel, PowerPoint).
• A current C Class Driver’s Licence and the ability to obtain a National Police Clearance.

Desirable:
Experience working within Local or State Government environments will be highly regarded!!

Why Join?
Be part of one of WA’s fastest-growing regions. Just 30 minutes from Perth, the city offers a unique blend of urban opportunity and natural beauty from rolling hills and national parks to a thriving local economy and a strong sense of community.
Our client is a dynamic, collaborative, and forward-thinking organisation that:

• Fosters a culture of care, learning, and innovation.
• Believes in working better together and engaging meaningfully with community.
• Is committed to building a sustainable tourism sector that benefits both visitors and residents.
• Offers a flexible, part-time arrangement to support work-life balance.

How to Apply?
Applications are being reviewed as received, apply now via SEEK with your resume.
For more info or to apply directly, contact Rad at ChoiceOne: [email protected] | (08) 9215 3832
Or know someone who’s perfect for this role? Feel free to refer them to us or forward their CV.