About the Agency

Sense Advertising is a multidisciplinary creative, marketing, and digital agency driven by bold ideas and real human insight. We craft and roll out distinctive brands through strategic thinking, compelling design, and expertly executed campaigns. Our services span brand strategy and identity, print and digital design, website design and development, and fully integrated advertising campaigns across TV, radio, and online. With a senior team of strategists, writers, designers, and digital specialists, we blend creativity with precision to deliver impactful work that connects with people and drives measurable results.

We offer:

A dog-friendly and collaborative team environment.

A diverse and interesting client base.

A fabulous office in the heart of buzzing Fitzroy.

Home made soup on winter Wednesdays.

Regular social activities.

--

About the role

We’re looking for a detail-oriented and proactive Digital Producer to join our close-knit team. In this role, you’ll be responsible for coordinating the delivery of digital marketing campaigns across META and Google Ads, working closely with account managers, paid media specialists, and creatives. You’ll also manage production tasks including tracking, reporting, QA, and related web development (landing pages, conversion/performance optimisation), ensuring timely, accurate delivery. You’ll also produce regular campaign reports using Looker Studio (or equivalent), delivering insights to both clients and internal stakeholders. This is a great role for someone with technical know-how, strong organisation skills, and a love for delivering campaigns that create real growth for our clients.

--

Duties & responsibilities

Campaign Coordination & QA:

Work with the Paid Media Specialist and Digital Director to brief, implement and QA paid media campaigns.

Conduct pre-launch QA for all campaigns including targeting, tracking, URLs and creative validation.

Asset & Website Delivery:

Coordinate with Digital Designers, Copywriters and Developers to deliver campaign assets and landing pages.

Scope and coordinate website-related projects tied to campaign delivery – including landing pages, A/B testing, and analytics.

Tracking & Technical Management:

Manage tracking and tagging implementation using Google Tag Manager, META Events Manager, and related platforms.

Reporting & Insights:

Produce and present client-facing reports (monthly, annual and ad-hoc) using Looker Studio or equivalent tools.

Compile insights and performance commentary that highlight successes, issues, and opportunities.

Project Management:

Act as a project manager between digital, creative, and account teams to ensure campaign timelines are met.

Maintain communication and updates with Account Managers to ensure smooth delivery.

Suggest opportunities for improved workflow, campaign optimisation or service offering.

--

Knowledge, Skill and Ability levels

Google Ads (Search, Display, Shopping, YouTube): Intermediate

Facebook Business Manager/Meta Ads Manager: Intermediate

TikTok Ads: Desirable but not essential

LinkedIn Campaign Manager: Desirable but not essential

Google Analytics 4 (GA4): Intermediate

Google Tag Manager: Intermediate

Facebook Pixel implementation & optimisation: Intermediate

Conversion tracking & attribution modeling: Intermediate

Microsoft Advertising (Bing Ads): Desirable but not essential

Data analysis and Excel/Google Sheets: Intermediate

Looker Studio (Data Studio) reporting: Intermediate

A/B testing methodologies: Intermediate

Landing page optimisation principles: Intermediate

Competitive analysis tools: Intermediate

Marketing automation integration: Intermediate

WordPress: Intermediate

Project Management Tools (JIRA): Beginner

--

Essential Capabilities

Communication: Clear and confident in written and verbal forms.

Project management: Ability to coordinate multiple timelines and teams.

Detail-oriented: Strong attention to detail in QA, tracking, and reporting.

Analytical thinking: Ability to generate actionable insights from campaign data.

Team collaboration: Works well across departments.

Technical ability: Confident with, and the ability to learn, digital marketing tools, principals, platforms, and systems.