Logo for Digital Marketing Specialist (CRM & Web)

Digital Marketing Specialist (CRM & Web)

Real Time
Melbourne, VIC
A$120,000 p/a (Annual + Sick Leave Benefits)
Marketing & Communications → Digital & Search Marketing
Full-time
Hybrid

Posted 10 hours ago


Are you a hands-on digital marketer passionate about crafting engaging customer journeys and building impactful web experiences?

We're on the hunt for a talented Digital Marketer, CRM & Web specialist!

You'll be instrumental in executing digital marketing strategy, focusing on both CRM campaigns and web content.

This is a brilliant opportunity to apply your skills across diverse platforms and contribute directly to customer acquisition and retention efforts.

What You’ll Be Doing:

  • Setting up and optimising automated lifecycle journeys and strategic one-off communications in our engagement platforms.
  • Building and refining segmented target audiences in Hightouch, ensuring communications hit the mark every time.
  • Creating and managing crucial tracking links for email, push notifications, and web content, ensuring we can measure and improve every interaction.
  • Taking ownership of QA processes for all email communications (including dark mode!) and web content to ensure flawless execution and brand alignment.
  • Translating Figma designs into functional and visually appealing web pages and components using our modern CMS platforms like Builder.io & Contentful.
  • Monitoring web performance via GA4 and actively contributing to our SEO strategy, identifying opportunities to enhance organic search traffic.
  • Managing & implementing all required content for CRM and web builds, ensuring they're primed for optimal performance!

What You Can Bring to the Team:

  • Hands-on experience in digital marketing and CRM execution.
  • Proven proficiency with CRM platforms (Iterable experience is a definite plus, but strong experience with others like Mailchimp, Braze, Campaign Monitor is also highly valued).
  • Hands-on experience with CMS for web content updates (bonus if you've used Builder.io or Contentful)
  • A solid understanding of email marketing best practices and foundational web development principles.
  • Exceptional attention to detail and strong organisational skills, thriving in a fast-paced environment where meeting deadlines is key.

Apply today!


About Real Time

Melbourne, VIC, Australia

This company does not have any further information provided at this time. We encourage you to research the company by searching for them to learn more about the company or role in question before applying.

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