About Inovayt

Founded in 2007, Inovayt has grown into one of Victoria’s most reputable and successful mortgage broking and financial planning firms. We are now seeking a motivated Digital Marketing and Social Media Coordinator to join our close-knit team.

This is more than a job—it’s a rare chance to take the reins of a role that’s still evolving. You’ll have the freedom to shape how marketing looks and feels at Inovayt, with real influence over how we grow. If you’ve ever wanted to make a role your own, build new ideas from scratch, and eventually step into a strategic leadership position, this is the place to do it. Grow with us, and help us grow.

What You’ll Be Doing

Coordinate marketing campaigns—from initial brief to rollout

Creating content for our website, social media channels, email and other marketing materials that aligns with our brand voice

Manage our content calendar across social, email, and web

Support the development of service brochures, presentations, and launch materials

Collaborate and communicate with various stakeholders including managing agency relationships, designers, photographers, collaborators and external partners

Keep our website, socials, and CRM up to date.

Supporting event planning and attendance, helping to generate leads and engage with customers and staff.

Design and implement automated marketing workflows within HubSpot that will streamline lead nurturing, email campaigns, and customer engagement processes to enhance our marketing efficiency and effectiveness.

Create targeted contact lists and segmentation strategies within HubSpot to deliver personalized messaging based on customer behaviours, demographics, and engagement patterns

Analyse existing client transaction data to develop customer lifetime value models and identify patterns that inform strategic marketing decisions and revenue optimization efforts.

Job Highlights

Creating killer content: Graphics, product photos, social posts, web banners, email signatures, business cards, email layouts — anything visual that makes us look great.

Informative Writing: EDMs, service promos, headlines, captions, SEO bits, blogs.

Running campaigns: Help plan, build, and launch multi-channel campaigns across email, social, and web. You’ll help keep the calendar humming.

Tuning up our website: Uploading assets, updating collections, making sure landing pages look great and convert.

Helping with socials: Prepping and scheduling posts, replying to DMs and comments, and jumping in on community vibes.

Analysing results: Gathering basic data and insights to see what’s working (and what’s not), and what we can improve going forward.

Why you want to work here

You’ll receive structured onboarding and career development, with the opportunity to grow into a senior role and take more ownership on the overall marketing strategy.

This is an outstanding opportunity to run campaigns end-to-end—from concept to launch—and make a significant impact on how customers engage with the Inovayt brand.

We’re a tight-knit team, and the culture at Inovayt is truly one of a kind—everyone supports one another, no matter which department you’re in. You’ll build not only strong working relationships but personal ones too, with plenty of laughs along the way.

About you

During your studies or previous experience, you thrived on tailoring content to your audience and loved seeing the real-world results—whether through engagement, feedback, or campaign success.

Regardless of your background, your curiosity and appetite for learning set you apart. You’re driven to understand audience behaviour, brand voice, and strategy.

You’ve always been drawn to creativity—writing, design, or content creation comes naturally. You’re looking for a place that fuels that creative spark and lets you thrive.

Selection Criteria

To be successful for this incredible opportunity you only need to have the following:

• A degree in marketing or experience in a marketing role

What Next

If this opportunity sounds like the right one for you, please submit your application now by providing your resume and cover letter detailing why you think you are the right person for the role.

Respectfully and regretfully, only successful candidates will be notified.