
Digital Campaign Officer
Federation University Australia
Posted 3 days ago
- Marketing - Mt Helen or Berwick Campus
- Full-time, continuing appointment
- HEW 5 - $79,177 p.a. plus up to 17% superannuation
About the role
You will assist in the delivery of integrated domestic and international marketing campaigns across multiple paid and owned digital and traditional channels to support Federation in achieving student growth targets and uplift our brand profile.
You will:
- undertake planning and delivery of integrated marketing campaigns;
- work with cross-functional teams to ensure brand elements are consistent;
- develop digital advertising campaigns to drive brand awareness and resonance; and
- utilise and embed marketing theory and practice into campaign development and execution.
About you
You will have knowledge and understanding of integrated marketing communications, brand marketing, digital advertising and data analysis. In addition, you will have strong organisational skills with the ability to meet deadlines and be a creative thinker to assist in improving and promoting the Federation University brand.
You will possess demonstrated:
- ability to work collaboratively and build relationships;
- understanding and knowledge of digital marketing channels and analytics tools including, but not limited to, Dynamics365, Meta, TikTok, LinkedIn, Google, YouTube, Programmatic Display and Canva;
- excellent communication skills, with the ability to articulate and present ideas effectively; and
- copywriting skills and an understanding of creating integrated marketing campaign copy across multiple platforms.
How to apply
Please apply by Sunday, 10 August 2025
Applicants are required to submit a resume and a response to key selection criteria.
View position description
If you are experiencing technical difficulties with your application, please email the Recruitment team or phone 03 5327 9756. Our position descriptions also list a contact person for job specific enquiries.
Federation University is committed to The Circle Back Initiative program, whereby we will respond to every applicant.
About Federation University Australia
As Australia’s leading regional university, the desire to transform lives, enhance communities and build a strong and sustainable university informs everything we do.
We became Federation University Australia in 2014 – a new entity bringing together almost 150 years of history making us as one of the oldest universities in Australia.
We have campuses in Victoria across Ballarat, Berwick, Gippsland and the Wimmera, as well as vocational and trade education at our Victorian TAFE campuses.
We are a diverse community with over 18,500 domestic and international students, 1,650 staff and 118,000 alumni across Australia and the world.
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