Senior Digital Marketing Strategist — Fitness Studio Growth

Paid Social, Organic Social, Email, and SMS | $90K–$100K + Super | Fully Remote (Australia)

Help Fitness Studios Grow. Own the Strategy. Work Anywhere.

Are you a data-driven marketer with serious paid social skills? Want to work with fast-growing fitness studios — not just launch campaigns, but actually shape their growth?

At SWEAT, we help gym and studio owners get more leads, more members, and more impact. We’re not a generalist agency. We’re the go-to marketing partner for fitness businesses who want results — not just impressions.

Now we’re looking for a Senior Digital Marketing Strategist to take the reins and drive performance across Meta, Email, and SMS for our studio clients. If you can spot a weak funnel from a mile away, love optimising ads, and can talk strategy with business owners — this is your role.

What You’ll Actually Do

Forget internal politics and bloated layers. You’ll work directly with studio owners and do what you do best: run smart, ROI-driven campaigns that get results.

Strategy & Onboarding

Craft custom marketing strategies tailored to studio goals and locations.

Run local competitor research and audience targeting that actually matters.

Set crystal-clear KPIs, offers, and lead flow expectations.

Campaign Execution

Build and manage Meta campaigns designed to convert — not just look pretty.

Launch email and SMS funnels that nurture leads into bookings.

A/B test everything — headlines, images, CTAs, offers — and scale what works.

Client Partnerships

Be the “in-house marketing expert” for your clients — they’ll trust your judgment.

Share insights clearly (no jargon), and guide them through results and next steps.

Help studio owners understand marketing so they become better partners.

Innovation & Impact

Collaborate with our creatives and strategists to improve funnels and creative.

Mentor junior marketers and raise the standard of performance across the team.

Suggest better tools, workflows, or experiments — we’re always evolving.

What We’re Looking For

Proven Experience

4+ years managing digital marketing campaigns — agency or high-performance team.

Expert in Meta Ads Manager, especially local lead gen.

Confident with email and SMS platforms (GHL, Klaviyo, ActiveCampaign, etc.).

Comfortable managing multiple client accounts without dropping the ball.

Communication Skills

You can translate data into insight, and strategy into plain English.

You know how to build trust and keep small business owners calm and focused.

Culture & Fit

Passionate about health, fitness, and helping business owners succeed.

Positive, proactive, and accountable — you own your work.

Comfortable working remotely and independently within a supportive team.

Why Join SWEAT?

Work with fitness businesses who care about what they do.

Fully remote team — work from anywhere in Australia.

Tight-knit team of experts who back each other and love results.

Clear growth path — this isn’t a dead-end role.

Dedicated L&D budget so you can keep leveling up.

Sound Like You?

Don’t wait. If you’re a performance marketer who knows how to get leads, talk strategy, and build trust with business owners — we want to hear from you.

Apply now with your CV and a short note about why you’re a great fit.