Northern beaches (Belrose) location with on-site parking

Hybrid role - 4 days in office, 1 day work from home

Staff discount

We’re looking for a motivated and energetic social media expert to join our marketing team. Taking the experience you’ve gained in similar roles you will be ready to take charge of creating, developing and implementing DermapenWorld’s global social media marketing strategy.

After developing an understanding of the look, feel and voice of the brand, you’ll draw on data insights, listen closely, engage with our audience, and communicate with key stakeholders and influencers as you drive our social media growth and marketing engagement.

An ideas person, known for your initiative and intelligence, you will champion social media and influencer engagement within our global business.

Your New Company

You will be working for a world-leader in skin and hair rejuvenation and aesthetic innovations, in a time of exciting growth for our business, so choosing the right “self-starter” with a “can-do” personality and the correct skill set is important to complement the dynamics of our team.

DermapenWorld has become a respected name due to our synergy of innovative products and superior treatment results. This is a rare and exciting opportunity to become an integral member of our dynamic marketing team.

A broad range of tasks and responsibilities will see you leverage your current experience and provide ample opportunity for personal growth.

About the Role

This hybrid role is located at our Belrose, NSW head office, working as part of a high-performing and fast paced marketing team.

In this role, you’ll have ownership of the global social media strategy and improve influencers’ strategy and management.

Communication and collaboration will be the key to success, working with a range of stakeholders to deliver engaging social content that achieves results.

You’ll collaborate closely with internal teams to deliver exceptional customer experiences in all social platforms, and help to build inclusive communities that support customer success and drive brand advocacy.

Responsibilities

Global social media strategy, planning and execution.

Collaborate with creative and marketing team to come up with highly engaging social content that drives results and following brand strategy.

Create engaging, high-quality content for various social media platforms (Instagram, Facebook, Pinterest, LinkedIn, etc.) including posts, stories, videos, and campaigns.

Participate in trade shows or professional partner visits for content creation.

Deliver social agenda, budget requirements, delivery logistics, timelines and projected reach.

Develop and deliver social media reports to the business demonstrating visibility around success of posts, ads and ROI analysis. Showcase social media impact on sales.

Work with all relevant third parties including PR and creative agencies to help deliver cohesive content and messaging around social activities.

Influencer engagement and management including growing our influencer database, and management and distribution of UGC and work closely with PR agency.

Foster community engagement by responding to comments, messages, and inquiries promptly, maintaining a positive brand image.

Build and manage affiliate programs and platforms.

Training new staff members and distributors on social media usage and be the internal champion for it.

About You

Social media is your jam and how you spend your time both personally and professionally

You love creating and executing on-brand, beautiful and engaging content that gets reach and engagement

You’ll be a people person who can negotiate in a positive way to secure influencer and press placements that promote DermapenWorld in line with our Influencer strategy.

You are not camera shy, and love being part of our online UGC creators with real belief and passion for our synergies

Exceptional communication skills and the ability to present marketing strategies to senior-level management and in front of a crowd

4+ years in a similar role - a skincare or e-commerce background is highly regarded

As the successful candidate, you'll have

Experience and understanding of all digital areas – social media, digital marketing, Google analytics, and social monitoring tools

Strong copywriting skills to write content for social media, and digital environments

Proven track record in developing and rolling out a social media marketing strategy

Experience working with META (Facebook & Instagram), TikTok, Pinterest, and YouTube

Excellent at planning and scheduling content in advance via a social media management platform and in-platform

Experience managing influencer engagement and management including rate and usage negotiations

Experience with Affiliates Program

Photography production skills and understand the production process from setting up equipment to editing and post-production

Video editing skills preferable and experience in editing video software such as Capcut

Ability to work in Canva and to master AI tools appropriately such as ChatGPT, Firefly AI design tools.

Ability to work Adobe Programs such as Premier Pro, After Effects, Photoshop would be an advantage

Please click “Apply” and upload a copy of your current CV and covering letter.

Please note, covering letters that address the key selection criteria (outlined above) will be looked upon favourably.

If you require assistance or you have any questions, please contact [email protected]