Machine Finance is a boutique business finance brokerage. We specialise in equipment finance and business lending for B2B clients across heavy industries - including but not limited to earthmoving and construction, mining, manufacturing, transport, and aviation.

We’re a small, high-performing team that delivers service levels well beyond what most banks or larger brokerages offer. Many of our existing clients have been repeat clientele for close to a decade. We take a consultative approach, focusing on long-term relationships and helping our clients grow their businesses over time rather than just facilitating finance for them.

Because we offer a high-touch, relationship-based service, our marketing is built to reflect that. The content we produce is sharp, professional, and positioned to clearly stand apart from the typical broker approach.

We’re now looking for a talented, skilled, and motivated Marketing & Growth Lead to help us expand our reach and take our branding, marketing and communications to the next level.

For more you can visit our Instagram page here:

Socials: @machinefinance.au
Web: www.machinefinance.au

Key Responsibilities

Brand & Strategy

Help shape and refine brand positioning, tone, and lead our general marketing direction

Collaborate on ways to deepen client engagement - e.g. welcome/gift packs, branded merch, email marketing campaigns etc.

Build out and maintain a highly engaging and active social media presence by planning for and coming up with ideas to showcase us/our clients and the successes we are achieving together with them.

Help plan and coordinate client-facing initiatives such as small events or industry experiences

Contribute practical ideas that reflect our premium, relationship-based service model

Work closely with the director to turn ideas into action

Content, Creative, Collateral

Design assets on Canva (or similar platforms) for example, or find and coordinate with quality external creatives (graphic designers, editors, web developers, etc.)

Conceptualise social media content ideas and work with the team on posts/copy/videos and photos to post regularly.

Manage and grow our social media presence – LinkedIn, Instagram, Facebook

Plan and maintain the content calendar

Write copy for posts, LinkedIn articles, and EDMs

Build and send email campaigns (Mailchimp or similar)

Manage website content and delivery, as well as landing pages for ad campaigns.

Build out well branded internal and external templates in word doc, PDF, excel, HTML emails etc.

Funnels & Paid Ads

Build and manage paid ad campaigns (including retargeting campaigns)

Create and maintain lead funnels and email sequences. Source and engage subscriptions to relevant campaign platforms such as ActiveCampaign etc.

Track and report on campaign performance and optimise accordingly

Growth & Reporting

Review current market reach and engagement on all platforms (web traffic, social media, general customer engagement/reach and touch points etc).

Set clear, trackable growth targets on all channels.

Lead monthly stat reviews to report results and suggest improvements

About You

Min 3+ years of experience in marketing and digital growth roles

Strong writing and content creation skills

Confident managing both strategy and execution

Familiar with platforms like Mailchimp, Meta Ads Manager, LinkedIn, Google Ads

Comfortable working independently and handling or managing external creatives

Ideally based in Sydney, though remote applicants are welcome