An exciting opportunity to contribute to the continued growth of an iconic Australian brand exists for the right candidate. Drummond Golf is Australia’s Biggest Golf Retailer with over 53 Franchise stores nationwide plus an Online store. We’re seeking a marketing ace with strong digital foundations to join us as the marketing functions 2IC. Supported by and reporting to the Head of Marketing you will lead our Digital marketing offering including CRM, website, performance media and social media. If you’re successful, you’ll join a Head Office team with a great culture that drives its vision of being a great franchise business and providing exceptional customer service.

Our vision at Drummond Golf is “To be a Great Franchise Business” and our core values are:

Communication – “Effective sharing of relevant information”

Respect – “Act with understanding for everyone always”

Integrity – “Embrace your work with honesty and consistency”

Creativity – “Develop new ideas and try to find a better way”

Knowledge – “Expand and share our expertise to continually improve”

Teamwork – “Working together to achieve common goals”

If you feel you can embrace and live these core values then we’d love you to apply.

As the Senior Marketing Manager: Digital, CRM, Data you’ll be required to:

Work collaboratively with and manage both internal and external relationships to achieve commercial & customer objectives.

Work hands on in our CRM (Hubspot) and website (Shopify) to activate campaigns, drive optimisation and enhance customer experience.

Ensure that all digital extensions of Drummond Golf are consistent with the overarching brand visual and strategy.

Work with the Marketing Implementation Specialist to set the social media strategy and implement the social media calendar.

Work with partners to unlock additional digital opportunities across brand, local, store & retail.

Work with the IT team to ensure all DG privacy policies are up-to-date and compliant.

Assist the Big Swing Golf Marketing Team with marketing strategy and counsel as required.

Other competencies required to fill the role include:

5+ years of marketing experience with a focus on digital strategy and campaign delivery.

Experience in CRM (email & SMS) strategy and implementation.

Understanding of social media strategy and implementation.

A good understanding of contemporary marketing approaches.

Personable, presentable and articulate.

Effective project management skills.

Strong written and verbal communication skills and the ability to show initiative.

Strong administration and organisational skills.

Impeccable attention to detail.

Copy writing skills.

A degree (or equivalent) in marketing or similar would be advantageous but not essential.

In return, we will provide you:

A friendly, supportive and collaborative team environment with great energy.

Comprehensive training with ongoing support and development.

Drummond Golf is an equal opportunity employer.

Applications close: 20th July 2025

If you are seeking a rewarding career in the sport / golf retail industry and meet the skills and requirements for this role then we want to hear from you. If this sounds like the job for you, please click 'Apply Now' and forward your resume and covering letter. Only suitably qualified applicants may expect a reply with an invitation to the next stage of the hiring process.