Farm Owners Academy is growing, and we’re on the lookout for a hands-on, process-driven Sales Manager to lead and own the sales function in the business.

This is a fully remote role, we are hiring Australia-wide!

What We Offer

• Remote Work – Work-from-home flexibility from anywhere in Australia.
• Flexible Hours – Choose between a 40-hour week or 32 hours across 4 days.
• Pay - $90-110k/year FTE
• Purpose-Driven Work – Be part of a mission-led company transforming farm businesses and family lives.
• Onboarding & Ongoing Support – We'll set you up for success with systems, scripts, and coaching.
• Travel opportunities - Attend 2-3 member events accross Australia each year
• Professional Development – Access world-class sales training and leadership coaching to help you thrive and grow in your role.
• Team Culture – We are keeping the team spirit strong through daily and weekly online check-ins. The whole business comes together, in person, multiple times per year.

Start Date: 1 July 2025
Applications Close: 5th June 2025 (unless the right candidate is found sooner)

About Us
Farm Owners Academy, established in 2015, is a leading education and coaching organisation that empowers farming families to develop the business skills they need to build thriving farms and fulfilling lives. We do things differently here - from our remote work environment to our focus on personal growth, all while fostering a supportive and collaborative community and team culture.

We’re on a mission to help farmers build better businesses and more fulfilling lives. Through practical short courses and our flagship Platinum Mastermind—a transformative three-year program that’s like an MBA for farmers—we equip rural business owners with the tools, mindset, and community they need to thrive.

About The Role
With strong demand and a growing number of warm, high-intent leads, we’re now looking to strengthen our sales function by hiring a hands-on Sales Leader.

In this role, you’ll lead a remote team of 4–5 Coaching Sales Consultants and New Member Coordinators owning the full sales pipeline—from lead triage to conversion. You’ll track performance, manage team cadence, and ensure every missed sale becomes a moment of learning and growth.

You’ll report directly to the CEO, aligning sales strategy with broader business goals. While a Senior Sales Consultant leads mentoring and advanced training, you’ll take ownership of developing New Member Coordinators (who are triaging and setting appointments). Your focus will be on driving performance through clear processes, smart systems, and a culture of continuous improvement.

If you're strategic, process-driven, and passionate about making a real impact in rural Australia, this could be your next big step.

Your Responsibilities

1. Lead and Inspire a High-Performance Sales Team

Manage a remote team of 4–5 Coaching Sales Consultants and New Member Coordinators.

Foster a culture of clarity, care, and accountability.

Run daily huddles, weekly 1:1s, and drive energy, focus, and alignment across the team.

2. Drive Sales Performance and Own the Numbers

Take full ownership of daily, weekly, and monthly sales targets.

Ensure the team consistently meets (and exceeds) revenue goals across multiple programs.

Monitor key metrics like show-up rates, close %, call benchmarks, and lead quality.

3. Coach for Excellence

Listen to calls to provide actionable coaching on objection handling, emotional connection, structure, and tone.

Uphold a culture of high standards.

4. Manage Pipeline and Lead Distribution

Oversee lead allocation, calendar coverage, and triage-to-close handoffs.

Track volume, source attribution, and lead-to-conversion ratios.

Work cross-functionally with Marketing and Coaching to ensure seamless transitions and alignment.

5. Build and Maintain a World-Class Sales Process

Document, implement, and refine SOPs, scripts, and systems.

Ensure processes are followed precisely.

Deliver onboarding, ongoing training, and reinforce best practices across the team.

6. Build a Sales-Driven Culture

Celebrate wins and reinforce a mindset of ownership, not excuses.

Cultivate a team that sees themselves as professionals—motivated, resilient, and results-focused.

7. Collaborate Across the Business

Work closely with Marketing to optimise lead quality and funnel performance.

Provide sales feedback to influence messaging and campaign design.

Coordinate with Coaching to ensure smooth client onboarding and a strong first impression.

Who You Are

This role is perfect for someone stepping into sales leadership—or who has recently made that move—and has a strong grasp of what a high-performing sales function looks like and how to lead one effectively.

What You'll Need To Succeed

• 3+ years in sales - ideally high-ticket coaching, courses or consulting
• Strong understanding of setter/closer dynamics, triage calls and sales cycle
• Confident in reviewing sales calls accross varying skill levels
• Experience in CRM and scheduling tools (e.g. Ontraport, Pipedrive, Acuity)
• Skilled at building and maintaining SOPs, training materials, and onboarding systems

Ready to apply?

Next Steps: Click ‘Apply Now’ to complete a short application form. Be sure to include your resume and cover letter. In your cover letter, tell us:

• Why this role feels like a great fit for you
• Any relevant wins in phone-based or sales-related roles
• Your connection to agriculture or the rural sector (if applicable)

Sunny from Happy Humans Consulting is supporting us with this recruitment and will be in touch.

We can’t wait to meet the next passionate voice on our team.