Sydney | Hybrid | $170k–$190k + Equity

We’re looking for a Senior Product Manager to join a high-growth, purpose-led D2C scale-up building one of Australia’s most customer-obsessed digital experiences.
This is a hands-on role focused on defining and improving the core customer journey - from trial and onboarding through to retention and lifetime value. You’ll be at the intersection of digital experience, operations, and brand - bringing clarity, structure, and measurable impact to a fast-moving business with strong growth momentum.
What You’ll Do

• Lead cross-functional squads through discovery, delivery, and iteration of new subscription and retention experiences.
• Translate ambiguous problem spaces into clear, data-backed hypotheses and prioritised opportunities.
• Define measurable success metrics, and connect customer outcomes to commercial impact (e.g. retention, AOV, churn reduction).
• Collaborate deeply with design, engineering, and data to move fast - focusing on learning velocity over volume.
• Manage competing priorities across digital, operational, and fulfilment workstreams — bringing focus and accountability to execution.
• Iterate post-launch to achieve product-market fit and scaleable processes.

What You Must Bring

• 5–8+ years’ product management experience within high-growth consumer or subscription environments (D2C, ecommerce, marketplaces, or consumer services).
• Proven ability to connect insight to commercial metrics - fluency in CAC, LTV, AOV, retention, and experimentation frameworks.
• A strong analytical mindset - comfortable using data to validate hypotheses, uncover root causes, and define impact.
• Demonstrated success in ambiguous, fast-paced environments — able to operate without heavy process or layers of direction.
• Experience running cross-functional squads, aligning engineering, design, data, and operations around shared goals.
• Clear and structured communicator - able to simplify complex problems, influence diverse stakeholders, and drive alignment.
• Genuine customer curiosity - you naturally probe beyond the surface to understand behaviours, motivations, and pain points.
• Balanced strategic and operational mindset - comfortable zooming out to shape direction, then zooming in to execute.
• Bonus: Experience in subscription, logistics, or multi-category consumer products.

Why You’ll Love It Here

• Join a rapidly scaling business with strong traction, leadership vision, and genuine customer impact.
• Build products that blend digital experience with operational excellence, giving you broad exposure and real ownership.
• Collaborate in a team that values clarity, learning, and pace over hierarchy.
• Competitive salary, strong ESOP, and hybrid flexibility (3 days in office).

If you thrive on bringing structure to ambiguity, making data-informed decisions, and seeing your work directly move customer and business metrics - this is your opportunity to shape one of the most impactful D2C experiences in the market. Apply now.