Senior Paid Media Specialist

💻 Hybrid model: 3 days home/2 days office – Brisbane/Sydney/Canberra/Melbourne

💙 Make an impact with a cause that matters

This is an exciting opportunity for an experienced digital paid media expert who wants to apply their skills in a meaningful way, helping us reach more people, engage more deeply and make a tangible difference!

You’ve honed your skills. You’ve run the campaigns, delivered the results and now you’re looking for your next step; one that brings together challenge, creativity, and purpose.

Welcome to Diabetes Australia!

We’re a national organisation dedicated to supporting the 1.5 million Australians living with or at risk of diabetes. Our mission is big and so is our ambition. Right now, we’re looking for a Senior Paid Media Specialist to help us reach more people, more meaningfully, through digital channels that deliver.

About the role

You’ll lead the end-to-end delivery of paid digital campaigns across Meta, Google Ads, YouTube, and beyond. From strategy and execution to optimisation and reporting, this is a hands-on role where you’ll shape how we show up online and what kind of impact we can make.

Day to day, you’ll:

Develop smart, data-led media strategies that align with campaign and business goals

Build, launch and optimise campaigns that drive measurable results (yes, you’ll be in-platform!)

Use audience insights, segmentation and A/B testing to improve performance

Collaborate closely with content, and creative teams to deliver cohesive campaigns

Build internal processes, tools, and documentation that lift capability across the team

Report on performance with clarity, not just numbers, but what they mean and what’s next

This is the perfect role if you enjoy working across strategy and delivery and want to be part of building something meaningful, not just maintaining the status quo.

What’s in it for you?

We know you’re not just looking for a job. You’re looking for:

✅ Purpose – Work with a mission-driven organisation that’s creating real impact across Australia

✅ Flexibility – Remote-first, with options to work how and where you work best

✅ Autonomy – You’ll be trusted to lead, make decisions, and own your space

✅ Growth – Bring your ideas to the table, shape how we do things, and help us get better every day

✅ People – Work alongside smart, kind humans who genuinely care about what they do

What you’ll bring:

3–5 years of experience in paid media campaign strategy and execution across Meta and Google

Strong technical skills in tracking, tagging, and performance reporting (Google Analytics, Meta Ads Manager, UTM tagging, the works)

Proven track record of improving campaign outcomes through data-driven optimisation

Great communication skills — you can explain complex concepts in simple terms and enjoy working cross-functionally

A collaborative mindset, initiative, and a genuine interest in improving outcomes, for both the team and our audience

Bonus if you’ve worked in the healthcare or not-for-profit space, or you’re familiar with platforms like Looker Studio.

💬 Ready to apply?

If this sounds like your kind of role, we would love to hear from you.

Click Apply to start the conversation......and if you're not 100% sure you meet every requirement? Please still reach out. We're more interested in finding the right person than a perfect CV.

Please note a National Police Check will be required for this role, thank you.