Digital Marketing Specialist

Beginning Boutique
Brisbane, QLD
A$75,000-$85,000 p/a
Marketing & Communications → Digital & Search Marketing
Full-time
On-site

Posted 5 days ago


This is a hands-on role for someone who thrives in the data, makes confident calls based on results, and knows how to make customers click “Add to Cart.”

You’ll sit at the engine of our growth strategy — managing Google Ads, Meta, TikTok, Pinterest, and other paid media platforms — while driving revenue and improving campaign ROI across AU, US, and NZ markets.

WHAT YOU’LL DO

Manage and optimize Google, Meta, TikTok, and Pinterest ads daily.

Crush KPIs across ROAS, MER, CPA, and CVR — with no excuses.

Run A/B tests to improve copy, creatives, and landing page performance.

Partner with Creative to ensure assets hit the mark for engagement and conversion.

Report what matters: deliver clear insights and performance recommendations.

Keep us future-ready by trialling new tools, strategies, and automation techniques.

Support a Digital Marketing Coordinator — no fluff, just execution guidance.

WHO WE’RE LOOKING FOR

You’re not just “interested” in digital marketing — you live in Ads Manager and GA4. You know how to dissect data, scale what works, and kill what doesn’t. You’ve probably worked in eCommerce or retail, and you understand how to convert browsers into buyers at scale.

You bring:

3–5 years in performance marketing across Google & Meta (TikTok a bonus).

Mastery of GA4, Tag Manager, and campaign reporting tools.

A bias for action. You take ownership, follow through, and deliver outcomes.

A collaborative mindset — you know how to get the best out of a creative team.

Strong commercial instincts: you don’t just want reach, you want revenue


About Beginning Boutique

Brisbane, QLD, Australia

This company does not have any further information provided at this time. We encourage you to research the company by searching for them to learn more about the company or role in question before applying.

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