Paid Meta Ads Specialist

Just Digital People
Melbourne, VIC
A$100,000-$120,000 p/a
Marketing & Communications → Digital & Search Marketing
Full-time
Hybrid

Posted 2 days ago


JDP are partnering with an exciting new client, a rapidly growing digital agency at the forefront of lead generation in Australia. With a strong presence across asset finance, insurance, banking, and home loans, this team drives thousands of high-intent leads every day through smart media buying and relentless campaign optimisation.

If you live and breathe Meta Ads, and you’re looking for a high-impact role with the freedom to scale serious budgets , this could be your next big move.

The Role We’re looking for a sharp, data-driven Digital Marketing Manager to join the Melbourne team. You'll be in the driver’s seat — owning the strategy, execution, and optimisation of paid social campaigns across Meta, TikTok, and Instagram.

This is a hands-on role to start, but with real growth potential. You’ll help shape the future of the in-house marketing team, mentoring others as the agency continues to scale.

You’ll collaborate with the GM of Operations, creative and dev teams, and senior leadership to build performance campaigns that move the needle — fast.
What You’ll Be Doing

  • Plan, execute, and optimise high-volume campaigns across Meta, TikTok, and Instagram
  • Manage budgets from $20K–$100K/month across multiple brands and verticals
  • Collaborate on creative strategy, testing landing pages and funnels
  • Track and report on KPIs — CPL, CPA, ROAS, CTR, CVR, and more
  • Stay ahead of platform trends, algorithm changes, and emerging tools
  • Work with UGC and influencer-style content to boost performance
  • Launch new brands, offers, and tests on a weekly basis
  • Optionally: contribute insights from TikTok Creative Center or organic trends

What You’ll Bring

  • 3+ years of hands-on media buying experience (Meta is a must, TikTok a bonus)
  • Deep understanding of lead generation and performance funnels
  • A proven track record of hitting aggressive CPL or CPA targets
  • Familiarity with GA4, UTM tracking, and Meta Events Manager
  • A sharp, data-first mindset with a strong eye for creative execution
  • Bonus: experience in financial services (auto finance, lending, insurance)
  • Bonus: content briefing or UGC-style creative management experience

Why Join?

  • Be part of a fast-scaling agency working in high-growth verticals
  • Run campaigns that actually matter — with real budgets and performance goals
  • Work closely with a high-performing, supportive team in a collaborative environment
  • Vibrant HQ in Yarraville with a flexible hybrid setup (WFH Wednesdays)
  • Strong career growth opportunities and exposure to cutting-edge strategies
  • Competitive salary, super, and performance-based progression

How to Apply

If you’re ready to make a serious impact in a role that blends hands-on performance marketing with long-term leadership potential, we want to hear from you.

Send over your resume and a short note about the most interesting campaign you've worked on — and why it mattered.


About Just Digital People

Brisbane, QLD, Australia

This company does not have any further information provided at this time. We encourage you to research the company by searching for them to learn more about the company or role in question before applying.

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