About the Role

We are looking for a talented and experienced Group Brand & Digital Marketing Manager to join our team at View Hotels looking after our three properties in Sydney, Melbourne & Brisbane. In this full-time role you will be responsible for leading the brand and digital marketing strategy across our diverse group of businesses, driving growth and positioning us as a leading small hotel group. Based in our North Sydney office, you will have the opportunity to make a significant impact on the success of our organisation.

What You'll Be Doing

Develop digital and brand marketing plans for View Hotels in conjunction with the Group General Manager, hotel General Managers and Directors of Sales and Marketing that support the overall business strategy and deliver above market performance for the Group and hotels.

Manage the creation and distribution of engaging content across our website, social media channels and other digital platforms

Oversee the implementation of SEO and SEM tactics to drive increased organic and paid traffic

Collaborate with internal teams to ensure brand consistency and alignment across all customer touchpoints

Analyse marketing performance data to identify opportunities for improvement and make data-driven decisions

Maintain a planning calendar for major events and ensure relevant parties are aware of planning deadlines

Stay up-to-date with the latest industry trends and best practices to ensure our marketing efforts remain innovative and effective

Mentor and develop a high-performing marketing team to support the execution of our brand and digital marketing initiatives

What We're Looking For

Significant experience in brand management and digital marketing, ideally within the hospitality industry

Proven track record of developing and implementing successful multi-channel marketing strategies

Strong understanding of SEO, SEM, social media, content marketing and other digital marketing channels

Excellent analytical skills and the ability to translate data into actionable insights

Outstanding communication and collaboration skills, with the ability to work cross-functionally

Passion for staying up-to-date with the latest marketing trends and technologies

Degree in marketing, communications or a related field

What We Offer

At View Sydney, we are committed to providing our employees with a supportive and rewarding work environment. In addition to a competitive salary, we offer a range of benefits, including:

A competitive salary

Discounts across restaurants and accommodation

Staff meals

Team social events and recognition programs

If you are a strategic thinker with a passion for brand and digital marketing, we encourage you to apply for this exciting opportunity. Apply now to join our dynamic team at View Sydney.