Role: Sales Director

Type: Full-time

Salary Band: $120k base, $300k OTE

Reports to: CEO

About AVA Advisory:

AVA Advisory was founded with a clear mission: to be a beacon of support for small to medium businesses (SMBs) across Australia facing financial challenges. Our story began when a group of seasoned financial experts and industry veterans recognised a significant gap in the market, SMBs lacked access to tailored, empathetic financial advisory services that could help them navigate the complex world of insolvency and financial restructuring.

In the wake of the COVID-19 pandemic, as businesses across the country faced unprecedented financial strain, our founders knew they could make a difference. Driven by a deep commitment to supporting the backbone of the Australian economy, AVA Advisory was established to provide expert guidance, personalised solutions, and unwavering support to SMBs in need.

About the role:

As Sales Director at AVA Advisory, you’ll play a pivotal role in driving business growth by developing and executing sales strategies that connect our financial expertise with the SMBs that need it most. This is a leadership role that requires a strategic thinker with a strong sales acumen, experience in professional services, and a passion for helping businesses succeed.

You’ll be responsible for leading our national sales function, identifying new market opportunities, building high-value partnerships, and inspiring a small but growing team to achieve outstanding results.

What you will do

Develop and implement a scalable, results-driven sales strategy aligned with AVA Advisory’s mission and growth targets

Identify and pursue new business opportunities across Australia, with a focus on SMBs in need of financial advisory or restructuring services

Build and nurture long-term relationships with accounting firms, legal professionals, referral partners, and key decision-makers within the SMB sector

Lead, mentor, and grow a high-performing sales team with a focus on collaboration, accountability, and client outcomes

Grow the firm by attending events

Bring and grow your existing network and referral base

Analyse market trends, client needs, and competitor insights to continuously refine sales tactics and offerings

Represent AVA Advisory at industry events, networking forums, and strategic presentations to elevate brand presence and credibility

Collaborate with the marketing and advisory teams to create aligned campaigns and tailored sales materials

Report regularly to the CEO and leadership team on sales performance, forecasts, and strategic initiatives

About you

You’re a dynamic and motivated sales leader with a minimum of 7–10 years’ experience in B2B sales, ideally within professional or financial services

You have a strong understanding of the challenges faced by Australian SMBs and are passionate about delivering real value and solutions

You are commercially minded, with a proven track record of meeting or exceeding ambitious sales targets

You are a relationship builder who thrives on connecting with people and uncovering opportunities through trust and integrity

You are confident presenting at a boardroom level, with excellent communication and negotiation skills

You are proactive, strategic, and resilient. Ready to roll up your sleeves in a growing business environment

Experience in insolvency, restructuring, or financial advisory is highly regarded

Join us in making a real impact on the future of Australian businesses.
AVA Advisory is more than just a financial advisory firm, we are a trusted partner to the SMBs who power Australia’s economy. If you're ready to lead a purpose-driven sales strategy and shape the next chapter of our growth, we’d love to hear from you.