Strategy Development: Develop, implement, and manage our social media strategy aligned with our business goals and focusing on health education, community engagement, and relevant promotions.

Content Creation: Create informative and engaging content related to health tips, pharmacy services, product information, community events, and more, including text posts, images, videos, and stories. Ensure content is accurate, on-brand, optimized for each platform, and adheres to relevant healthcare guidelines and regulations.

Content Calendar Management: Develop and maintain a content calendar, scheduling posts across various platforms, considering peak engagement times and relevant health awareness days.

Copywriting: Write clear, concise, and empathetic copy for social media posts, captions, and potentially newsletters, ensuring accuracy of health-related information.

Community Management: Engage with our online community, respond general comments professionally and accurately (within ethical and legal boundaries), and foster positive interactions.

Potential for Influencer Marketing: Identify and collaborate with relevant health and wellness influencers or community figures to expand our reach and build trust.

Performance Monitoring & Reporting: Track, analyse, and report on social media performance using platform analytics and other relevant tools. Provide insights and recommendations for optimizing content and engagement.

Staying Up-to-Date: Keep abreast of the latest social media trends, tools, best practices, and relevant healthcare communication guidelines.

Collaboration: Work closely with pharmacy staff and management to ensure accuracy of information and alignment with in-store promotions and services.

Potential for Design: Depending on skills, there may be opportunities to contribute to basic visual content creation related to health and wellness.