Zeneco Energy is looking for a passionate and results-driven Marketing & SEO Specialist to help us expand our reach and connect with more homeowners and businesses looking for sustainable energy solutions. In this role, you will be responsible for developing and executing digital marketing strategies that drive traffic, generate leads, and enhance our online presence.

You will manage SEO efforts to ensure our website ranks highly for relevant search terms, create engaging content across multiple platforms, and optimize digital advertising campaigns. Working closely with our sales and operations team, you’ll play a key role in growing brand awareness and positioning Zeneco Energy as a trusted solar provider in the Central Coast & Newcastle region on the east coast as well as in the South West region of Western Australia & Perth.

This is an exciting opportunity for a creative and analytical marketer who is passionate about renewable energy and looking to make a real impact in a fast-growing industry.

What you'll be doing

• Developing and implementing effective digital marketing campaigns across various channels, including social media, search engine optimisation (SEO), pay-per-click (PPC) advertising, email marketing, and content creation
• Monitoring and analysing campaign performance, identifying opportunities for improvement, and making data-driven recommendations
• Collaborating with the marketing team to create engaging and impactful digital content, such as blog posts, social media posts, and email newsletters
• Staying up-to-date with the latest digital marketing trends, technologies, and best practices to ensure our strategies remain innovative and effective
• Providing support and guidance to other team members on digital marketing-related tasks and projects

What we're looking for

• Experience in digital marketing, with a strong understanding of search engine optimisation (SEO), social media marketing, and performance marketing
• Proficiency in using digital marketing tools and platforms, such as Google Analytics, Google Ads, Facebook Ads Manager, and social media management tools
• Excellent analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions
• Strong creativity and copywriting skills to produce engaging and effective digital content
• Familiarity with marketing automation and email marketing platforms
• Excellent communication and collaboration skills to work effectively with cross-functional teams