Are you a passionate marketer who thrives on storytelling, digital marketing, and inspiring others to explore the world through active and adventure travel?

World Expeditions Travel Group (WETG) is seeking a Marketing Coordinator to help grow and promote our four leading Europe-based brands:

UTracks – self-guided and guided cycling & walking holidays

Walkers' Britain – self-guided and guided cycling & walking holidays

Sherpa Van – trusted UK-based luggage transfer services

C2C Packhorse - local and iconic active tours along England's Coast to Coast

Join our dynamic and passionate marketing team and help us inspire more people to experience the world through active, responsible, and life-changing travel experiences.

About World Expeditions Travel Group

Since 1975, WETG has been a pioneer in adventure travel, offering responsible and sustainable trips in some of the world’s most remote and breathtaking landscapes. Our mission is to connect people with the natural world and promote adventure travel experiences that support local communities and protect the environment.

Our brands lead the way in active travel experiences, including multi-day self-guided walking trips through the United Kingdom and Europe's most stunning landscapes.

Key Responsibilities:

Content Creation – Develop high-quality content for our websites, social media, blogs, and landing pages.

Social Media & Community Growth – Drive engagement and increase followers across platforms like Facebook, Instagram, and LinkedIn.

Email Marketing & Automations – Plan, write, and send compelling EDMs and automated email sequences.

Campaign Coordination – Assist in implementing multi-channel marketing campaigns that align with our active travel brand messaging.

SEO & Performance Tracking – Optimise website content for search visibility and report on key digital marketing KPIs.

Event Marketing & Partnerships – Coordinate marketing efforts for info sessions, webinars, and trade show booths.

Video & Visual Content – Assist with video projects and digital asset management to enhance our storytelling.

Brand Management – Work with the Marketing Manager to ensure all content follows WETG’s brand voice, personality, and sustainability values.

Who We’re Looking For

You’re an innovative, self-motivated and results-driven marketing professional who loves the great outdoors and has a genuine passion for active travel.

To be successful in this role, you’ll need:

2+ years of experience in content creation, social media, or digital marketing.

Exceptional writing skills – you can craft everything from engaging social posts to long-form blogs and inspiring email campaigns.

A strong understanding of social media trends, tools, and paid advertising

Experience with email marketing platforms and CRM tools (ActiveCampaign, Mailchimp, HubSpot, or similar).

Some knowledge of SEO best practices and Google Analytics to measure and improve content performance.

Ability to work autonomously, meet deadlines, and juggle multiple projects in a fast-paced environment.

Experience in event marketing and partnership coordination is a plus.

Knowledge or personal experience in adventure travel (cycling, trekking, hiking, or multi-day active tours) is highly desirable.

Why Work With Us?

Step into a career that fuels your passion for adventure and storytelling.

As part of a globally recognised leader in active travel, you'll work alongside a like-minded team of outdoor enthusiasts who live and breathe responsible tourism. Enjoy exclusive travel perks, with opportunities to experience our incredible trips firsthand.

Take advantage of extra educational leave and career development to expand your skills. In this dynamic role, your creativity and ideas will shape the way we inspire travellers worldwide—because here, every story you tell leads to a new adventure.

Ready to Join the Adventure?

If you’re ready to bring your marketing expertise and active travel passion to an industry-leading company, we want to hear from you!

Apply Now:
Send your CV and a cover letter (submissions without a cover letter will NOT be considered).

Bonus Tip: Tell us about your own active travel experiences in your application – we love to see where you’ve explored!