About Us
BYD Haberfield, proudly a part of Harmony Auto, is at the forefront of the electric vehicle revolution in Australia. Harmony Auto is recognised as the biggest importer of luxury and ultra-luxury vehicles from China, offering unparalleled quality and prestige.
All salary packages will be decided based on your experience.

About the Role
We are seeking a highly motivated and creative Marketing Specialist to join our dynamic team in Sydney. This is a hands-on role where you’ll not only plan and execute marketing campaigns, but also conceptualise, film, and produce short-form video content for social media.

You’ll be working across Facebook, Instagram, YouTube, TikTok, and RedNote (Xiaohongshu), creating engaging, on-brand content that captures attention and drives engagement. You will also play a central role in designing and delivering events, from concept and activation through to execution, working closely with our team to bring ideas to life.

This role is perfect for someone who thrives in a high-paced business environment, can juggle multiple projects at once, and has an eye for design, layout, and visual storytelling.

Key Responsibilities

Develop and implement marketing campaigns across digital, print, and event channels.

Conceptualise, film, and produce short-form video content for multiple social media platforms.

Create engaging content aligned with brand guidelines for Facebook, Instagram, YouTube, TikTok, and RedNote.

Coordinate and execute event marketing, including event design, activations, and on-site brand experiences.

Design simple marketing materials and layouts using tools such as Adobe Creative Suite or Canva.

Analyse campaign performance data and provide actionable insights.

Liaise with internal teams and external partners to ensure timely and effective execution of campaigns.

Monitor market trends and competitor activities to identify new opportunities.

Manage ad-hoc marketing projects as required.

About You

Bachelor’s degree in Marketing, Communications, or related field.

Minimum 2 years’ experience in a marketing role, preferably in the automotive or retail industry.

Strong understanding of social media and content creation, including video production and editing.

Proficient in Facebook, Instagram, YouTube, TikTok, and RedNote.

Experience in event design, activations, and end-to-end event delivery.

Creative flair for design, with the ability to produce simple, visually appealing layouts.

Excellent communication, creativity, and project management skills.

Ability to work independently and collaboratively in a fast-paced environment.

Proficiency in Microsoft Office; design skills in Adobe Creative Suite or Canva are highly advantageous.

Mandarin speakers are highly regarded.

Why Join Us?

Be part of an innovative and fast-growing company in the EV industry.

Work in a creative environment where your ideas shape campaigns and events.

Supportive team culture with opportunities for professional growth.

Attractive remuneration package and staff benefits.

Application Process

Shortlisted candidates will be invited to an in-person interview, which will include a practical social media challenge. You’ll be asked to conceptualise, design, and present a short piece of content or campaign idea tailored to BYD Haberfield. This is your chance to show us your creative thinking, eye for design, and ability to work under time pressure.