Content Creator & Community Manager

TSHR - Trak and Scarlett
Redfern, NSW
A$70,000 p/a
Retail & Consumer Products → Other
Full-time
On-site

Posted 3 days ago


Content Creator & Community Manager

We're on the hunt for a digitally fluent, culture-driven Content Creator & Community Manager to bring our brand to life across social platforms and build meaningful connections with our community. This role is equal parts creative and strategic-perfect for someone who lives and breathes digital storytelling, thrives on emerging trends, and loves to be both behind and in front of the camera.

Key Responsibilities

Content Creation & Brand Storytelling

Create dynamic, engaging, and platform-native content across photo, video, and copy that reflects brand values and campaign narratives.

Collaborate cross-functionally to concept, plan, and capture content aligned with marketing calendars.

Be confident in front of the camera-appearing in Instagram Reels, TikToks, and Stories as a visible and authentic brand presence.

Stay across trends and tools to ensure content is elevated, fresh, and optimised for each channel.

Support content needs for key brand moments including product launches, events, partnerships, and activations.

Analyse content performance and deliver insights to inform future creative direction.

Influencer Marketing & Gifting

Assist with the coordination of influencer campaigns-handling outreach, briefs, and relationship management.

Manage end-to-end gifting operations including recipient list curation, inventory tracking, shipment coordination, and performance reporting.

Develop creative gifting ideas aligned with brand campaigns, seasonal themes, and cultural moments.

Monitor and track influencer content, ensuring it aligns with brand guidelines and capturing assets for repurposing.

Report on influencer engagement and gifting ROI to continually optimise the approach.

Community Engagement & Growth

Be the digital voice of the brand-actively engaging across platforms via DMs, comments, tags, and mentions.

Cultivate a strong, connected community by building relationships with customers, fans, creators, and key cultural voices.

Identify and act on trends, conversations, and opportunities to keep the brand culturally relevant and part of the wider dialogue.

What You'll Bring

2-3 years' experience in content creation, influencer marketing, or social media.

A strong visual eye and understanding of digital storytelling, brand tone, and content performance.

Confidence on camera and a passion for authentic audience engagement.

Experience with content creation tools such as Adobe Suite, CapCut, Canva, Later, or Planoly.

Excellent communication, time management, and organisational skills.

A genuine love for fashion, fitness, digital culture, and building community.


About TSHR - Trak and Scarlett

Manly, NSW, Australia

This company does not have any further information provided at this time. We encourage you to research the company by searching for them to learn more about the company or role in question before applying.

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