
Marketing Executive, Eastern Markets
South Australian Tourism Commission
Posted 8 days ago
Here at the SATC, we love our state and we love what we do. We want to bring visitors to South Australia to build a prosperous economy and share the love with the rest of Australia and the world. We search for undiscovered experiences, remarkable people and immersive products, and we tenaciously seek the best. Together we are making a difference so South Australia thrives.
About the Role
In line with SATC’s international strategic objectives, the Marketing Executive, Eastern Markets works closely with the Manager, Eastern Markets and SATC Global marketing staff and representatives to help plan and execute marketing activities in the SATC’s key international markets, with a focus on the Eastern (Asian) markets. This role incorporates consumer / digital marketing and trade marketing elements whilst also providing administrative support to the Manager, Eastern Markets and international personnel.
This role is offered as a full-time, 12-month, non-executive contract at a salary classification of ASO5
Key Responsibilities of the role
Project manage the development and facilitation of key international marketing campaign projects in the Adelaide office. This includes engaging various internal stakeholders and teams and being the main conduit between Adelaide and the respective offshore SATC international office to ensure the project is delivered on schedule and in an impactful way.
Liaise with offshore staff and representatives to facilitate campaign briefs and activity implementation. In the Eastern markets the SATC has offices in Singapore and China.
Provide international market insight to the Adelaide based Digital Marketing Team and external Media Buying Agency to ensure strategies and bought media are aligned to target consumer behaviour and budget parameters.
Work with the Adelaide based Digital Marketing Team to optimising the user experience for international visitors to southaustralia.com
Conduct destination presentations and product training seminars to targeted international travel agents, including wholesale and retail reservations teams both onshore and offshore when required.
Develop working relationships with the core group of South Australian operators particularly those who are focused on Eastern markets. Attend trade events where applicable and when required to meet key buyers and sell South Australia to global travel trade both onshore and offshore
A wide range of benefits are available at SATC including:
- Fitness Passport Program (access to 70+ gyms across South Australia)
- Hybrid working arrangements – up to 2 days work from home offered
- Opportunity to join a fun and active social club
- Annual Calendar of Wellness events
- Mental Health First Aid Training
- Annual skin checks and flu vaccinations
- Casual Fridays
- Staff recognition and service awards
- Access to a free and confidential employee assistance program
The SATC as part of the South Australian Public Sector is committed to building a diverse workforce, ensuring equitable opportunities for all, and fostering an inclusive culture where everyone belongs, and their uniqueness is valued.
Enquiries can be directed to People and Culture on 08 8429 4561.
Full position description can be accessed via our careers page: Careers | Tourism SA
Applications consisting of a resume and cover letter are to be directed to Martin Kaesler, Manager, Eastern Markets at the South Australian Tourism Commission via Seek.
Applications close: 9.00am on 9 June 2025.
About South Australian Tourism Commission
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