Digital Marketing Specialist
Clear to Work
Posted 13 days ago
We are seeking an experienced and innovative Digital Marketing Specialist to join our senior management team. The ideal candidate has five years of experience and is confident in managing one million dollar + Google Ad accounts.
This role is a key driver in shaping the company’s brand strategy, increasing customer engagement, and delivering impactful marketing initiatives across digital and some traditional channels. You will work closely with senior stakeholders to develop and implement creative strategies that elevate our brand positioning and drive business growth.
This role is full time and will report directly to the CEO and Managing Director while working alongside an incredible talent pool in our Technical Director, Sales Director, and Dev Team.
Key areas of responsibility
PPC – manage existing paid digital advertising through Google, Bing, META, TIK TOK, YouTube, etc. and create new ads for new products as needed
SEO – regularly audit organic listings and provide technical SEO recommendations to our development team
Social media management – work with the sales team to manage
Content creation for marketing avenues
EDMs – develop and manage a schedule of email marketing campaigns using CTW’s existing database
Data analysis – review and analyse effectiveness of all marketings efforts
Weekly and monthly reporting to executive team on performance of digital advertising avenues
Create and manage review system via CTW website
Requirements
5+ years of digital marketing experience
Proven track record managing $1.5M+ Google Ads campaigns
Proficiency with SEO tools and analytics platforms (Google Analytics, Screaming Frog etc.)
Strong communication and stakeholder engagement skills
A little more about CTW
Clear to Work (CTW) is proudly one of Australia’s most respected providers of nationally accredited online training and police checks. We deliver our Australian owned and operated services to hundreds of thousands of people every year.
Our primary sales channel is B2C and we are growing exponentially in the B2B space with recently developed solutions to meet the growing compliance needs of businesses.
What sets CTW apart from our competitors is that we have developed our own platforms in-house to deliver both online training and police check applications.
What we offer and why we're different!
At CTW, being a small company that punches above our weight, we value our employees and strive to create a supportive, fun, and rewarding work environment. In addition to a competitive salary, we offer a range of benefits, including:
flexible work arrangements 2 days WFH and 3 days in our Nundah office.
working in a small but growing company where you can have maximum impact and have a direct role in driving growth and success
opportunities for professional development and career advancement opportunities into leadership roles!
bonuses
About Clear to Work
This company does not have any further information provided at this time. We encourage you to research the company by searching for them to learn more about the company or role in question before applying.
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