About Us

Australian Insurance Services Alliance (AISA) is an Australian-based organisation committed to transforming the international student and visitor experience in Australia. As one of the largest promoters of Overseas Student Health Cover (OSHC) and Overseas Visitor Health Cover (OVHC), AISA provides end-to-end sales and operational solutions for international students, visitors, and workers.

With a strong presence across the Asia-Pacific and Latin America regions, our headquarters in Melbourne supports clients and agents in 14 countries. At AISA, we value diversity, foster innovation, and believe in the power of people to drive meaningful impact.

About the Role

We are seeking an experienced and creative Marketing Specialist to lead and coordinate our B2B channel and digital marketing efforts. This full-time position offers a fantastic opportunity to play a key role in shaping and executing marketing strategies that elevate our brand and expand our market reach across Australia and Southeast Asia.

You will collaborate with internal teams and external partners to design and implement high-impact campaigns, analyse marketing trends, and enhance engagement through digital platforms.

Key Responsibilities

Develop and execute marketing strategies to promote AISA’s insurance services to business partners and agents.

Conduct market research and competitor analysis to identify growth opportunities and customer needs.

Create, manage, and optimise digital marketing campaigns across social media, email, and paid media.

Coordinate the design and development of promotional materials and marketing collateral.

Manage content updates and improvements across company websites and digital assets.

Track marketing campaign performance and provide data-driven insights to inform decision-making.

Build and maintain strong relationships with stakeholders and regional partners.

Advise on brand positioning, pricing strategies, and market expansion plans.

Required Skills and Experience

A bachelor’s degree in Marketing, Communications, Business, or a related discipline.

Minimum of 2–3 years of experience in a marketing or digital marketing role, preferably in a B2B setting.

Strong knowledge of SEO/SEM, social media platforms, and CRM systems.

Proficiency in using tools such as Google Analytics, email marketing software, and content management systems (CMS).

Excellent written and verbal communication skills.

Strong project management skills and ability to meet deadlines in a fast-paced environment.

Creative thinker with a proactive approach to problem-solving.

Why Join Us

Opportunity to work with a purpose-driven and culturally diverse organisation.

Be part of a passionate and supportive team.

Grow your career with exposure to international markets and impactful campaigns.

Convenient Melbourne CBD location.

Overseas travel opportunities

Apply Now

If you’re a strategic marketer ready to make an impact and grow with a progressive company, we’d love to hear from you!