Sales Director – Business Development

Location: Sydney CBD

OTE: up to $250,000 including commission

Adaca was founded in 2015 to assist Australian companies in their software development initiatives. Over the past 10 years, we have successfully built and scaled a distributed team across Australia and the Philippines to over 100 staff.

Our authentic, values-led approach has allowed us to attract and retain exceptional talent. Adaca’s team in Australia is lean, with a network of partners that has catalysed our growth. This emphasises the importance of the team in our Sydney office, who each hold the ability to influence the growth of the business.

We are seeking a growth-oriented and proactive Sales Director to join our team in Sydney. This pivotal role combines strategic leadership with hands-on sales, driving the success of our business by building trusted partnerships with our customers and fostering long-term relationships, whilst always seeking new revenue opportunities.

Key Responsibilities

Team Leadership: Build, manage, and mentor a high-performing business development team. Set clear performance metrics and provide ongoing coaching to drive team success.

Strategic Sales Leadership: Develop and execute comprehensive sales strategies to achieve revenue targets, with a focus on both new client acquisition and expanding existing accounts through "land and expand" strategies.

Hands-On Sales: Actively engage in the sales process, identifying and pursuing high-value opportunities while serving as a trusted advisor to clients.

Client Relationship Management: Build and manage strong relationships with clients, ensuring their needs are met and expectations exceeded. Act as their primary point of contact.

Market Analysis: Monitor industry trends and competitor activity to identify new business opportunities and inform strategic planning.

Collaboration: Work closely with internal teams to ensure seamless delivery of solutions and align sales initiatives with overall business objectives.

Performance Monitoring: Establish KPIs for the sales team, monitor performance, and drive accountability through regular reviews and data-driven insights.

Reporting: Prepare and present detailed sales reports and forecasts to senior management, utilising analytics to assess team performance and identify areas for improvement.

Who You’ll Work With

You will be part of a nimble team, collaborating closely with the business’s founder and the Chief Executive Officer. The founder is family-oriented, values-driven, and focused on holistic wellness, while the CEO fosters a culture of adaptability and innovation.

Requirements

8+ years of experience in business development, sales, or account management within the software development, IT staffing, or technical services industries.

Proven success in leading sales teams and achieving revenue targets, with a strong track record of driving growth.

Exceptional interpersonal and relationship-building skills, with the ability to establish trust and act as a strategic advisor to clients.

Expertise in developing and executing "land and expand" strategies to grow existing accounts and forge long-term partnerships.

Ability to understand technical role requirements and translate them into tailored staffing or development team solutions.

Strong consultative selling skills, with experience selling to software engineering organisations or enterprise clients.

Excellent written and verbal communication skills in English, with the ability to craft and deliver persuasive proposals and presentations.

Familiarity with CRM tools and sales pipeline management for effective opportunity tracking and forecasting.

Plus

Understanding of software development methodologies, team structures, and industry trends.

Experience in offshore or nearshore development services, positioning these as value-add to clients.

Background in collaborating with internal delivery teams to align solutions with client needs.

Knowledge of key industries utilising outsourced development, such as manufacturing, finance, and technology.

Desired Skills

Proactive and growth-focused with a results-driven mindset.

Exceptional relationship-building and communication skills.

Flexible, adaptable, and client-centric approach.

Professional, credible, and highly personable.

Detail-oriented with a strategic outlook.

What We Offer

We provide a flexible hybrid working arrangement and opportunities for professional development. If you thrive in a constantly evolving environment and excel at promoting and growing teams, we'd love to hear from you.

What’s Next

If this sounds like you, please submit your application by attaching a cover letter and resume, with the cover letter outlining why you’d align with the founder and the role’s responsibilities.

Please note that only Australian citizens and permanent residents will be considered for this role.