Logo for Community & Strategic Partnership Lead

Community & Strategic Partnership Lead

Aid Station
Melbourne, VIC
A$70,000 p/a
Marketing & Communications → Brand Management
Full-time
On-site

Posted 21 days ago


Founded just three years ago, Aid Station is a fast-growing startup redefining how athletes and active individuals access sports nutrition. As Australia's leading endurance-focused online store, we make fuelling performance simple and effective — whether you're training for your first 10K or racing at a professional level. We’re powered by a passionate, supportive team and a positive workplace culture where people can thrive, grow, and bring big ideas to life.

Now, we’re on the hunt for a Community & Strategic Partnership Lead to help take our brand to the next level. You’ll be at the heart of our community-building and growth efforts, developing strategic partnerships, managing ambassador programs, and driving brand presence both online and in the real world.

If you're passionate about the endurance space, have a sharp eye for collaboration opportunities, and thrive in high-growth environments — we’d love to hear from you.

What You’ll Be Doing:

Identify, negotiate, and grow partnerships that align with our brand and business goals.

Lead our ambassador and athlete program — from onboarding to media planning and everything in between.

Execute events, activations, and community initiatives that bring the Aid Station brand to life.

Own the content strategy for partnerships and ambassador collaborations to deliver authentic, story-led content that builds brand equity and drives engagement across all channels.

Manage affiliate and GWP (gift-with-purchase) campaigns, tracking performance and optimising ROI.

Represent Aid Station within the endurance and sporting communities through strategic brand presence.

What We’re Looking For:

3+ years’ experience in partnerships, business development, or community engagement — ideally within sport, wellness, or lifestyle brands.

A natural relationship builder with excellent communication and negotiation skills.

Proven experience managing ambassador/influencer programs and executing brand activations.

Solid understanding of content creation and storytelling — you know how to brief, shape, and amplify brand-led content across social media and digital channels.

Confident using social media as a brand tool, with an understanding of what performs and why.

Highly organised, with a proactive, self-starting mindset and strong project management skills.

Comfortable wearing multiple hats and thriving in a fast-moving, startup environment.

A personal or professional connection to the endurance or active lifestyle community is a big plus.

Why You’ll Love It Here:

Join a purpose-led, fast-growing business making a real impact in the sports community.

Work with a passionate, close-knit team where your voice matters and ideas are encouraged.

Be mentored by experienced leaders in brand, marketing, and business growth.

Enjoy flexibility, autonomy, and plenty of room to grow with us.

Enjoy a generous team discount on all your favourite fuel — plus subsidised race entries to help you stay active and inspired.

If you're ready to build meaningful partnerships, champion athlete stories, and shape the future of a brand that's fueling performance nationwide — we’d love to hear from you. Send us your CV and a few words about why this role excites you.


About Aid Station

Melbourne, VIC, Australia

This company does not have any further information provided at this time. We encourage you to research the company by searching for them to learn more about the company or role in question before applying.

Looking for More Opportunities?

Explore more jobs with upfront salary details that respect your worth.

Community Manager

The Executive Centre (Australia) P/L

Sydney, NSW
A$65,000-$75,000 p/a
Full-time
On-site

Telemarketer | Lead Generation | Career Progression into Sales

Brisk Transport

Geebung, QLD
A$60,000-$80,000 p/a
Full-time
On-site

Sales Lead Coordinator

H and B Fencing and Gates Aust Pty Ltd

Dandenong South, VIC
A$65,000-$75,000 p/a
Full-time
On-site

Youth & Community Officer

Fitz Gerald Strategies

Cue, WA
A$70,000 p/a
Full-time
On-site

Landscape Team Lead

KPR Solutions Pty Ltd

Teneriffe, QLD
A$60,000-$80,000 p/a
Full-time
On-site

Sales Associate to Lead Agent

LJ Hooker

Redcliffe, QLD
A$60,000-$80,000 p/a
Full-time
On-site