About us

House of Roast is a dynamic and growing coffee brand, encompassing 5 coffee roasting brands with two flagship venues in Newcastle and the Hunter. We are committed to delivering exceptional coffee experiences and fostering a vibrant brand presence.

The Role

The Social Media and Marketing Coordinator will be responsible for developing and executing comprehensive marketing strategies to enhance brand awareness and drive customer engagement. This role requires a highly motivated and creative individual who can work closely with key stakeholders to deliver impactful marketing initiatives in a fast-paced environment.

Key Responsibilities

• Develop and implement strategic social media content plans across all relevant platforms.
• Create, curate and schedule engaging content, including visual and written materials.
• Monitor social media analytics
• Utilise graphic design software (e.g., Canva) to produce promotional materials, including posters, flyers, stickers and digital assets.
• Design and execute targeted email marketing campaigns to promote products, events, and offers.
• Update website content, including product information, promotions
• Ensure website accuracy and functionality.
• Manage website updates and modifications.
• Plan and execute marketing campaigns for key dates, product launches, and special events.
• Assist in the development and implementation of comprehensive marketing strategies.
• Collaborate with the owner and team members and relevant brands to ensure effective marketing execution.
• Design and collaborate on brand merchandise

Essential Criteria

• Ensure thorough attention to detail across marketing materials and communications
• Proven experience in social media management and digital marketing.
• Proficiency in graphic design software (e.g., Canva).
• Strong understanding of email marketing.
• Experience with website content management systems or ability to learn
• Excellent written and verbal communication skills.
• Ability to work effectively in a fast-paced environment.

This is an outcome focused role, whilst offering a fun and diversity of work, with a 3-month handover with the existing person in the role. To apply submit your resume and a cover letter.