Reports to: Digital Activations Lead

Primary Focus

• Managing a diverse supplier portfolio, leading strategic media initiatives, and working closely with the internal digital team.Implementing digital activations across search, social, display media, and overseeing multi-channel campaigns, including onsite activations.Reporting to the Digital Activations Lead, the individual will be responsible for ensuring all tasks are completed successfully and delivered.

As part of the role, you will excel in:

• Building lasting relationships that can be relied on to help bolster our reputation.
• Working and liaising with people from a diverse range of multicultural backgrounds

Functional responsibilities:

• Lead and manage the planning, optimization, and reporting of paid campaigns with Digital Account Managers, identifying opportunities for performance improvements across channels.
• Collaborate with internal and external stakeholders, fostering strong relationships while driving digital innovation and a testing framework.
• Work with AdOps and Agency teams on campaign setup, tracking, and post-campaign analysis, troubleshooting as needed.
• Provide campaign updates to Account Management teams and deliver performance reports using tools like Looker, Power BI, and GA4.
• Work closely with Suppliers as well as Buying and Marketing functions to deliver exceptional services across the business.
• Establish and maintain strong relationships with all stores, DCs, business units, departments and their management and staff.
• Demonstrate teamwork and foster good communication with departmental/ functional colleagues as well as other staff and management.
• Promote and demonstrate a 'can do' attitude.

Qualifications and Experience

• 3+ years' experience in managing paid media campaigns, working with Meta, Pinterest, Tiktok, Google Ads.
• Programmatic Trading Experience is preferred.
• Experience working on Looker studio and GA4.
• Good working knowledge of ad networks, exchanges, or auction marketplaces.
• Creativity and attention to detail.
• Highly organised and with an ability to prioritise and multitask.
• Excellent analytical skills and the ability to make major decisions.
• Good general IT and Computer skills.

Personal Attributes

• Confident in creating digital strategy and presenting insights to Suppliers.
• Understanding of the digital landscape with a desire to learn about emerging technologies.
• A preparedness to take the initiative and a strong desire to achieve results.
• Hands on practical approach.
• Ability to adapt to changing environment.

Please apply now with your CV and covering letter to Kimberley at [email protected]