Digital Account Executive / Manager

Independent Digital Marketing Agency | Must have Australian Agency Experience | Hybrid | Melbourne only

Please note, this role requires a Melbourne based candidate with full Australian working rights (no sponsorship is available).

Applicants from all backgrounds, including Aboriginal and Torres Strait Islander peoples, are welcome to apply. Parents returning to the workforce are also encouraged.

smL (sml.med.LRG.) is an independent, fast-scaling digital marketing agency focused on clarity, strategy and meaningful commercial impact. We work with ambitious challenger brands and high growth SMBs, helping them scale through strong thinking and disciplined performance execution. smL operates as a strategic partner, not a vendor. We value clarity, high-quality work and a high EQ approach.

We’re looking for a full time addition to our rapidly growing national team.

We’re looking for a Digital Account Executive or Digital Account Manager with 3+ years’ experience in an Australian digital agency. The ideal person is commercially sharp, thrives in fast-paced environments and knows how to coordinate internal teams so work lands on time, on brief and without friction.

A key part of the role is coordinating paid media ensuring internal specialists and external partners stay aligned, on time and on brief. SEO, wed development and content knowledge is a plus, but not critical.

Our Melbourne office is located in Southbank. The role is remote-first with in-person collaboration sessions 3 - 4 times a month. We have teams across 2 Australian and 2 international teams with clients across ANZ and the US.

The role:

You’re the key point across a set of retained clients, keeping day-to-day performance, strategy, communication and delivery aligned and moving forward. You’ll own delivery and coordination across your accounts, working closely with a senior who supports you on strategy and client leadership while you build toward owning that yourself.

A core part of the role is directing our internal specialists across paid media and analytics, and coordinating development partners so work lands on time and on brief. Knowledge of SEO and content is a plus.

Strategy, planning & delivery:

• Run client campaigns across Paid Search, SEO and Paid Social with a commercial lens

• Turn strategy into clear, actionable briefs for internal teams

• Manage timelines, scope and handovers so delivery stays smooth

• Provide direction and QA across media strategy, reporting and optimisation

• Contribute to conversion, attribution and performance improvement conversations, and grow into leading them

Internal delivery coordination:

• Brief our channel specialists with clarity on objectives, requirements, deadlines and outputs

• Track delivery against timelines and manage prioritisation across accounts

• Spot risks early and communicate solutions before problems escalate

• Keep every deliverable aligned to the agreed strategy

• Maintain structured workflows across multiple accounts

• Uphold operational discipline, including tasking, documentation and QA

Account & stakeholder management:

• Act as day-to-day contact for clients with proactive, no-surprises communication

• Lead weekly or fortnightly performance reviews and make sure actions progress internally

• Manage relationships with publishers alongside our specialist teams

• Bring clarity across clients, internal teams and partners

Technical capability:

• Confident with GA4, Google Ads and Meta Business Manager

• Read data and link digital activity to genuine business impact

• Support reporting frameworks that prioritise clarity and forward-looking insights

Who you are:

• A minimum of 3 years in an Australian digital agency at the Account Executive or Account Manager level

• Strong SEM capability with working knowledge of Paid Social and/or SEO

• Understands the running of delivery teams and workflows

• A clear brief writer who manages priorities and timelines without being chased

• Comfortable creating structure and reducing ambiguity

• Commercially minded, with the judgement to know what matters most

• A confident communicator across all levels of stakeholders

• Experienced in ecommerce and conversion-led performance

• Self-directed, reliable and solutions focused and keen to keep growing

Engagement details:

• 5 days per week

• Melbourne-based, remote-first, with set in-person collaboration

• Reports to Partner, Client Services

Our interview process:

• Intro conversation up to 30 minutes covering experience, expectations and culture alignment

• Short practical exercise up to 1 hour to understand your thinking and problem-solving

• Partner discussion up to 30 minutes on ways of working and mutual fit

Why join us:

smL is shaping what modern performance marketing looks like for ambitious small and challenger brands. We value strategic depth, operational clarity and accountable delivery. You’ll be part of a capable, no-ego team that values:

• High quality, structured execution

• Commercial and strategic thinking

• Ownership, accountability and precision

• Collaboration, good judgement and open communication (we truly value balance)

• Real impact on client business goals