At UpScale, we’re a high-performance team on a mission to transform the trade industry across Australia and New Zealand.

Thousands of trade, service, and construction business owners work hard but stay stuck — buried in admin, unclear on their numbers, and unsure how to grow profitably.
We change that.

We give business owners a clear roadmap, coaching, and accountability to build profitable, systemised companies that don’t rely on them.

Our results speak for themselves:

1,200+ businesses coached across Australia & New Zealand

Average client growth of 207% within 12 months

The fastest-growing trade coaching company in Australia & New Zealand

At UpScale, we believe in high standards, ownership, and helping good people win.
If that resonates with you, you’ll feel right at home.

The Role

We’re looking for an Accounting Coach who combines strong financial expertise with the ability to guide and influence business owners.

This is a client-facing advisory role, not a traditional compliance accounting position. You’ll work directly with trade business owners, helping them understand their numbers, improve performance, and make better decisions.

You’ll manage your own portfolio of clients, delivering 1:1 financial coaching, group sessions, and strategic guidance across profitability, cash flow, and business performance.

This role is ideal for someone who wants to move beyond spreadsheets and into real business impact, advisory, and coaching.

Location: Byron Bay or Gold Coast
(Onboarding: 4 weeks in Byron Bay)

Who You Are

You have a strong foundation in commercial, management, or business services accounting

Degree in Accounting, Finance, or related field

CPA or CA qualification highly regarded

3–5 years experience in a relevant accounting role

Strong understanding of P&L, cash flow, and financial performance

Confident using Xero or cloud-based accounting systems (Xero certification highly regarded)

You can explain financial concepts in a simple, practical way

Strong communication and client relationship skills

Analytical, detail-oriented, and solutions-focused

Interested in business advisory, coaching, and helping business owners succeed

What You’ll Do

Run 1:1 financial coaching sessions with business owners

Facilitate group training sessions on financial and accounting topics

Help clients understand their financial reports and key business metrics

Guide clients to improve profitability, cash flow, and financial systems

Review client financials and prepare insights before sessions

Track progress and hold clients accountable to financial goals

Communicate financial concepts in a clear, practical way

Work closely with the Head Coaching team to drive client outcomes

What Success Looks Like

Clients gaining clarity and confidence in their numbers

Measurable improvements in profit, cash flow, and financial control

Strong client relationships and high retention driven by results

Clients making better decisions backed by data

Becoming known as a coach who simplifies complexity and drives outcomes

Requirements

Degree in Accounting, Finance, or related field

CPA or CA qualification highly regarded

3–5 years experience in accounting, business services, or commercial roles

Strong knowledge of financial reporting and performance metrics

Experience with Xero or similar cloud accounting platforms

Excellent communication and client-facing skills

Strong analytical ability and attention to detail

Compensation & Benefits

Competitive salary + performance-based incentives

Hybrid working environment

Work directly with business owners and decision-makers

Develop skills in business advisory, coaching, and strategy

Join a supportive, high-performing team

Clear pathway for long-term growth within UpScale

UpScale Core Values

Strength. Communication. Action.

One of Us — A connected team becomes unstoppable

Own Your Sh*t — We take full responsibility, no excuses

Winner Winner — Every decision serves the client

Show Up — Be great, not good