E-Commerce & Marketing Specialist
Active Feet
Posted 1 day ago
About the role
An exciting opportunity has opened up for a passionate and motivated talent to join our team, helming our eCommerce and Marketing activities. As we start on refurbishments in-stores, we see a valuable opportunity to enhance our online store to strengthen and further grow our 25 years in the industry. This is a multi-faceted role that will see you champion our eCommerce performance, training and motivating your team as you go, lead and deliver successful marketing activities, show your passion for excellent customer service, and be someone who can deliver and show team members a hands-on and can-do approach to campaigns.
Key responsibilities
End-to-end management of our Shopify store and its connected systems
Own and drive revenue through online channels
Assist Customer Service with end-to-end management of online customer experience, including customer service, order fulfilment and returns when required
Collaborate with Management & Graphic design to create, maintain and optimise all digital content, including product data, product reviews, blog posts & campaigns
Website UX optimisation for optimal performance
Manage and optimise our social media presence on all platforms
Manage and optimise all PPC activities, include Google Ads
Manage marketing budgets and ensure campaigns are delivered on time and within budget with a strategic and analytical focus on ROI
Develop and implement marketing strategies to increase brand awareness, customer traffic and sales both online and in-store
Implement and successfully drive a brand-new loyalty program for online and in-store customers
About you
Tertiary degree in Marketing or E-Commerce
Demonstrable 3 years+ experience in a similar role
Passion for E-comm / Marketing / Customer Experience
Strong and strategic focus to understand and evaluate the need to create sales and deliver ROI
Proven experience with Shopify - In depth management and understanding of backend functions and the flow through to website
Social media marketing & strategies across multiple platforms
Executing and reporting EDM campaigns using Klaviyo or Mailchimp
Loyalty programs and referrer based marketing
SEO, SEM and PPC. Including Google Ads, Google Analytics and AI
Brick-and-mortar retail activities and user experiences
Benefits
Be part of an exciting growth phase and help us shape our future
Working with major Global brands
Significant Product Discounts from leading brands
Attractive remuneration and bonus structure with room to grow
Be valued in a team where you can make a difference
The opportunity to influence the outcomes and see your efforts in the results
The opportunity to help, care and make a difference for people
Contributing to a culture of fun, excitement and community
About Active Feet
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